@MarkLives A massive thank you to our clients for trusting us to challenge the familiar, our partners for building with us & the Naritive team for continuing to ask better questions of technology, creativity & advertising. 9 shortlist spots feel pretty good. But we are only getting started.
We've been shortlisted in eight categories at this year’s #TheMarkAwards
- Brand of the Year
- Business Model Innovation
- Product Innovation
- Emerging Technology
- Early Stage Technology
- Partnering for Growth
- SEO/Search
- 2 shortlists in the AdTech category
@MarkLives We have always believed advertising should do more than appear on a screen.
It should earn attention, invite participation & create something people actually want to engage with. These shortlists are a nod to the sharp thinking, bold ideas and relentless work behind that belief.
To fix the digital advertising ecosystem, you don’t just throw stones from the outside.
You pull up a seat at the table. We are incredibly proud to announce that Naritive is officially a member of the @IABUK
@IABUK More importantly, it gives us a direct voice in the room as the global conversation shifts away from vanity metrics and toward what actually matters: verified, human Attention Per Mille (APM).
Viewable is not the flex. Attention is.
Lumen measures the reality of attention through eye-tracking while Naritive builds ad experiences that earn it, hold it and turn attention time into action.
Because being seen is not the same as being noticed by a human.
@lumenresearch If you���re at #Cannes2026 next week and ready to talk about attention that does more than decorate a dashboard, come catch up with Naritive.
Viewable is not the flex. Attention is.
Lumen measures the reality of attention through eye-tracking while Naritive builds ad experiences that earn it, hold it and turn attention time into action.
Because being seen is not the same as being noticed by a human.
After seeing how easily people ignore online ads, these founders built a platform that lets brands create interactive ad experiences across the web.
https://t.co/YNGY7zKkhz
In 2008, @rafiq, Founder of Web AddiCT & CTO of @naritive Tech joined the RLabs Family. In 2011, he began supporting the Grow Academy during its early development phase. As we look toward the next frontier of social innovation, the spirit of collaboration that brought us together has become our greatest lever for scale.
Great things happen when "future-first" energy meets community-driven infrastructure. Our recent session with Rafiq Phillips in Johannesburg reflected on 15 years of “Making HOPE Contagious,” while diving deeper into how we can further bridge the gap between education and meaningful economic participation through strategic tech partnerships.
We are not merely looking for vendors or champions, we are looking for "Opportunity Partners" who believe that Africa’s youth are the world’s most underutilised resource.
#RLabs #MakingHOPEContagious #WebAddiCT #NaritiveTech #WebDevelopment #SocialInnovation #TechForGood #Partnerships #CapeTownTech
Say hello to Richard! Our newest addition to Naritive as a Senior Developer. Richard comes from a full-stack development background where he's spent years bridging the gap between technical execution and business outcomes. Now, he brings that problem-solving mindset to adtech
Full circle moment. From living and breathing Search to building on Vertex AI. @naritive Tech just unlocked $350k in @GoogleStartups Scale Tier. 🚀 https://t.co/bRsGStBGEt @googleafrica
South African startup @Naritive Tech has officially joined the highest echelon of the Google for Startups Cloud Programme: The Scale Tier.
More Details: https://t.co/94sdCoIVAB