Natalie Baxter

Aspiring Strategist / Senior at VCU
Helping brands come to life in ways that matter
#RVA #Advertising

[jeeves @jeeveswilliams]

good morning *specifically* to LA Taco Type
Display, some delicious new typography — a font inspired by the shape and form of tacos — from Liviu Andronic

[Natalie Baxter @NatBaxter04]

Happy Halloween! Today, I'm thinking about the scary maze game and how it "broke" the internet in the early 2000s and scared friends and family across the globe. #goodtimes #scarymazegame

[Natalie Baxter @NatBaxter04]

@FullxoMia What a fun article. I've wondered about this many times. As a cat person, I find that many people who don't like cats just don't like the boundaries that they set, haha.

[Natalie Baxter @NatBaxter04]

@wbertenshaw01 I agree! I applaud the brands that actually take action to make a difference, regardless of how it will affect their profits.

[Natalie Baxter @NatBaxter04]

The @fairlife investigation upsets me so much. I will do everything in my power to work for brands that coincide with my beliefs in animal welfare and humane farming.

[ADWEEK @Adweek]

Doritos Mexico created this super wholesome short film for Día de Muertos that celebrates love, family, culture and the LGBTQ+ community with a story about a woman visiting her deceased brother—and meeting his partner.
https://t.co/DMBtC26WbP

[Natalie Baxter @NatBaxter04]

Loved this episode of
@Adweek's podcast. It's really interesting to learn about sustainability from a strategic view. I hope one day we can create a widespread of more sustainable brands
https://t.co/Wvew0WBlpk

[Ann-Christine Diaz @annzo]

A friendly reminder from Netflix on how to not die. #SquidGame https://t.co/jxpNWfGOg7

[Natalie Baxter @NatBaxter04]

@RileeWilcox This is one of my favorite seasons for advertising. I love Halloween/spooky ads and the creativity that they bring out.

[Natalie Baxter @NatBaxter04]

I agree! Love the marketing for this movie and since it was delayed due to COVID, so many people have been waiting for it. They definitely used Zendaya to increase PR though... #Dune

[Sophia Volpe @VolpeSophia2]

@kevinagriffin0 @Zendaya @RealChalamet The marketing team is on #fire with the attention for this movie...haven't heard great reviews though apparently, Zendaya has little to no screen time. #Dune

[Natalie Baxter @NatBaxter04]

The power of mentorship in the ad industry is very important to me. I've been lucky enough for professionals to sit down and talk to me about the post-grad process, applying to jobs, and my future goals. So glad to be part of such a generous industry. #advertising #mentorship

[Natalie Baxter @NatBaxter04]

@megan13morris @unsplash This is a great resource for businesses that are just getting started and don't have access to professional photography quite yet!

[Natalie Baxter @NatBaxter04]

As my last semester at VCU comes to an end, I am so happy to announce that I will be participating in VCU's annual Strategic Workshop! This will give me more experience creating briefs and problem-solving. Can't wait to see what brand we'll be working on.

[Natalie Baxter @NatBaxter04]

My time at VCU has flown by! I can't believe I will be graduating in December with a concentration in strategic advertising. Excited to use all the skills I've learned to gather insights for brands.