William Higham

Innovative Strategies for Uncertain Times | Clients: Amazon to Vodafone | Future-proof growth | Strategic leadership | Agility, Resilience | Author, Speaker

[William Higham @NextBigThingCo]

This week's question: In chaotic times, why should you be more ORD-ered: Open, Ready and Diverse?

#FutureLeaders #FutureReady #FutureBehaviour

https://t.co/NbzwaBYTJh

[William Higham @NextBigThingCo]

My take on why the business landscape of the future is like the Grand National - and what it means for leaders and companies. #futureleaders #futureready

https://t.co/PCNu9I7Df6

[William Higham @NextBigThingCo]

Just stumbled across this video from a Mercedes-Benz event I took part in last year. A really fun event. And still very relevant. There's an interview with me that starts at 4' 13". Thanks again to all those involved!

https://t.co/1Hg3c9rufS

[William Higham @NextBigThingCo]

My latest reel on Insta: the growing trend for Social Fitness. Yup, more and more of us are doing our socialising down the gym or at the run club. And, as with so many trends, Social Fitness provides some important opportunities for business.

https://t.co/fhIUj73X0U

[William Higham @NextBigThingCo]

Looking forward to speaking at the Association of Convenience Stores (ACS) annual conference in Birmingham on 14th April. I'll be talking about what to expect from tomorrow's customer and how to prepare. With sponsors like Coca Cola and Mondelēz, it's going to be big.

[William Higham @NextBigThingCo]

Those unsure the US attack on Iran will impact trade should watch this. Responding to the attack, Iran has effectively closed Strait of Hormuz to foreign ships, incl the multiple oil tankers that navigate it daily. Oil & petrol price hikes incoming ... https://t.co/mUw8sN5v4Z

[William Higham @NextBigThingCo]

Really enjoyed @BBDO Atlanta's Emotional Reality of Everyday America report. Nice to see an agency focus on broad emotions like disillusionment & tiredness not just how consumers feel about a specific category. Customer's mood has a huge impact on purchase choice and brand trust

[William Higham @NextBigThingCo]

Great experience speaking at @HawksfordGroup's annual #ThinkingBeyondTomorrow event in London last week. Lovely to get to talk about the future of geopolitics and global trade. And thanks for a terrific intro Gavin Wilkins (pictured)

[William Higham @NextBigThingCo]

Really enjoyed speaking to the Civil Aviation Authority senior team at their annual Strategy Away Day. An enthusiastic, engaging audience with lively discussions. Thanks to Rob Bishton, Lucy Robbins & Maria Nash for the invite & Sarah Dryden at Wavelength Speakers for organising

[William Higham @NextBigThingCo]

Great to speak at #EmergingLeadersNetwork event for IHG Owners Ass. & @IHGhotels. The road ahead is uncertain & we need to work to prepare but the #Hospitality sector looks set for a strong future. Thanx Carly Hunt IHGOA, Chris Tompkins / Lottie Jones at Champions for organising

[William Higham @NextBigThingCo]

Really enjoyed my day out with the lovely team at Cadogan Estates. One of the most respected property managers in the UK, it was great to work with them and experienced consultant @JuliePelych of Gap Performance on some business future gazing at their annual company away day.

[William Higham @NextBigThingCo]

Really enjoyed speaking at the ESSA conference on the future of events last week. Open, engaging crowd and great fellow speakers. Thanks @ESSAnews and @ChampSpeakers for organising. https://t.co/A9nhuhbxBy

[William Higham @NextBigThingCo]

Lovely to be given the opportunity to talk Home, Living & Family Trends at Aga's Future Kitchen event recently. Great write-up here on what I believe are the key trends for the next 5 years.

https://t.co/IDpAFVsK4B

[William Higham @NextBigThingCo]

Looking forward to speaking at the ESSA conference next week. Especially as it's now sold out!
I'll be looking the future of events, events technology, events consumers: and the opportunities to be found within uncertainty. @ESSAnews
https://t.co/H2Baw7EotY

[ESSA @ESSAnews]

It's official - tickets for this year's ESSA Dinner & Awards have now SOLD OUT. To join the waitlist, email [email protected] There are still limited tickets available for the ESSA Conference. Grab yours before they go! https://t.co/xax67oJD9h
#ESSAConference #Sustainability

[William Higham @NextBigThingCo]

Thanks to everyone at @kbbfocus and @kbbreview for picking up on my core message at the recent Aga Future Kitchen talk: the 3 key home trends for 2026 are calm, convenience and community: the future kitchen will be a safe, communal haven in uncertainty.
https://t.co/2ZoQmWrUlr

[William Higham @NextBigThingCo]

Thanks to @ChampSpeakers for capturing my advice on navigating uncertainty. It's one of the biggest challenges leaders & brands will face in the next 10 years. But there are clear actions you can take to not just survive but exploit volatility for growth. https://t.co/EH23FjFUVg

[William Higham @NextBigThingCo]

Great to speak at @AGA Future Kitchen event. Nice opp to talk on 3 key home trends #EmotionalLuxury, #HappyHabitats, #HomeAsHaven. Lovely to work with AGA team too: Dominic Worsley, @Girl_by_the_Aga, Jenny Nalborczyk, @tarasilvester (Novy), Sunny Paddan

https://t.co/M8xqqDzN8C

[William Higham @NextBigThingCo]

A single image that helps explain Steve Jobs' success. He was passionate about his products and went out of his way to spread the word. Here he is demonstrating the Mac to artists Andy Warhol, Keith Haring and Kenny Scharf in 1984.

[William Higham @NextBigThingCo]

An honour to be asked to contribute to Barclays UK #TenYearsOfSpending report, produced to mark the 10th anniversary of its highly respected monthly #ConsumerSpendReport. I wrote on the growth of emotional spending.
https://t.co/qVDlMVwJjM

[William Higham @NextBigThingCo]

Just seen this in Marketing Gazette. Thanks to the magazine for the feature and Louisa Mason-Hayes at @ChampSpeakers for the interview. Always enjoy chatting about future workforce/workplace and the growing importance of an innovation-friendly culture.
https://t.co/whzHYRge2j