I think most creators are playing the wrong game.
They’re trying to go global — chasing reach, virality, and followers they’ll never meet.
Meanwhile, some of the most interesting @beehiiv creators are doing the opposite.
They’re going local.
Building a few thousand subscribers in a single city.
Actually knowing their audience.
Turning that into real-world experiences — and real revenue.
We’ve seen creators:
– monetize with local sponsors
– host events that sell out
– build communities that actually show up
It’s a different playbook.
@getdnnr has partnered with @beehiiv to break it down into something practical:
The Local Newsletter Monetization Cookbook 😋
It’s a look at how a small group of creators are turning local audiences into real businesses — without needing to go viral.
Featuring real revenue numbers from Brian Skinner, Landon Huslig, Nick Hageman, Sam Harper. It lights a path to cracking $100k in annual revenue, all from your local audience.
If you’re building a newsletter, I’d spend 10 minutes on this.
👉 Comment COOKBOOK and I'll DM you the link!
Six possible renderings for the future of the Truman Complex were presented Thursday, with one showing Arrowhead as a horse racing track. https://t.co/WtFwnM293m
Kansas City is getting its first 4DX auditorium at AMC Barrywoods 24.
Moving seats, water, snow, scent, wind, etc. all coordinated with the movie.
Reminds me of Shrek 4-D (RIP) from my family’s 2006 trip to Universal Studios.
If KC wants the Plaza to be a national tourism destination and not just our second nicest luxury mall, it should rebuild Brush Creek & Ward Pkwy into a cafe-lined riverwalk a la San Antonio.
Midwesterners for spring break: “Let’s go to Cancun”
Midwesterners that are also Iowa State Cyclone fans for spring break: “Let’s go to downtown Kansas City”