Nico | leadgen

Building a B2C leadgen agency in Spain

[Nico | leadgen @Nperaltag]

Some more perfumes!

My profile starting to smell good...

[Nico | leadgen @Nperaltag]

@sourfraser Yes, we first do it manually in the db if a certain ad is a good ad or a winner (literally putting good or winner in the ad record). Then we also input the meta daily results that we can tie to each of the ads with all their data (script, hooks, strategy…)

[Nico | leadgen @Nperaltag]

@atmoio Augmenting humans will replace many others, it’s inevitable (more output with less or the same people)

[Nico | leadgen @Nperaltag]

@theisaacmed Metricool uses the Meta api to publish

[Nico | leadgen @Nperaltag]

@KodyNordquist Meta

[Nico | leadgen @Nperaltag]

@moshhamedani Rails

[Nico | leadgen @Nperaltag]

@CoryDobbin AI slop for me would be anything that misses its marks because of being AI (usually when it hallucinates, when it looks kind of weird or when it doesn’t communicate the way it is required)

[Nico | leadgen @Nperaltag]

@mattepstein Totally. If an employee asks for a raise and you give it to him that’s bad management, means you were conciously underpaying a valued employee.

Can’t ask for respect if you are not showing it yourself.

[Nico | leadgen @Nperaltag]

@paddymedia Was the migration of all your data hard?

[Nico | leadgen @Nperaltag]

@HireFireTeam Does it work for ads in other languages apart from English?

[Nico | leadgen @Nperaltag]

@johnhickey1970 Would love this! Spending +300k/mo on meta and TikTok

Al media buying done in-house

[Nico | leadgen @Nperaltag]

@benradack I have a similar structure, a few qs:

Do you turn off winners in the testing ABO when putting the post id in the scaling CBO?
How do you combat meta giving all CBO spend to the same creative?

[Nico | leadgen @Nperaltag]

@binghott @sourfraser With 100€ per adset we know if we have a winning (or decently good) ad - so we can test A LOT

[Nico | leadgen @Nperaltag]

@binghott @sourfraser We are doing B2C leadgen in Spain, currently spending around 150k monthly on ads. CPA is around 5-10€. We do 60-70 pieces of creative weekly - 20 different concepts (3 ad variations per concept)

[Nico | leadgen @Nperaltag]

@juliusmarchi Eventually boring turns fun… that’s when growth starts

[Nico | leadgen @Nperaltag]

@codyplof @BryanECano Id love to get this too if you don’t mind sharing!

[Nico | leadgen @Nperaltag]

@codyplof Abo and scale the winners

[Nico | leadgen @Nperaltag]

@paddymedia Interested

[Nico | leadgen @Nperaltag]

@mattepstein Send