2025 B2B Marketing Innovation Awards
Honoring the standout B2B marketing campaigns of the year.
Do you believe that your B2B marketing campaign led the way this year?
Nominate your company and team by December 18, 2025.
https://t.co/HQ0DnXhF41
Want to turn #EmployeeAdvocacy from a checkbox into a company-wide movement?
Experts from @HibobHr and @cbz joined our employee advocacy panel to show you how. Here's a thread with practical tips you can steal:
@HibobHr@cbz 10. Always answer: “What’s in it for them?”
Tailor the message to your internal audience:
For execs = brand reach
For sales = visibility + trust
For employees = personal brand growth
Advocacy must feel valuable at every level.
SOCIAL SELLING WORKS 📢
Just ask @demandbase – they named our very own Neill Murphy one of B2B’s Boldest!
Neill proves daily that the buyer journey starts before the first call. Trust is built one post at a time.
Congrats, Neill! 👊 https://t.co/PW8rB9LzsK
It’s OFFICIAL! The #B2BSocialsRising30 of 2025 has landed 🤩🌟🎉
These 30 social media stars are shaking up the feed, flipping the script, and owning B2B social.
Say hello to your 30 standout voices: https://t.co/bZ9dkrrE5S
#B2BSocialMedia#SocialMediaMarketing
Yes, that is an Oktopost pizza truck at #DMWF Global 🍕
Come say hi, grab a slice, and visit us at booth 141 to enter our raffle 🎟️
@cday_uk took the stage today to talk about winning on LinkedIn, and there will be more B2B social (and pizza) tomorrow.
Day two, let’s go!
Starting or scaling your #EmployeeAdvocacy program?
Get LinkedIn-ready with a B2B Employee Advocacy certification from the Oktopost Academy.
✅ Take the course
✅ Get certified
✅ Lead B2B social
If you’re an Oktopost customer, RUN to enroll today: https://t.co/quOuc5ysPI
On every episode of #BehindThePost, we ask our guests one key question, and now we want to hear from YOU.
What’s the best piece of social media advice you’ve ever received?
#SocialMediaManagers#MarketingPodcast