P@SHA

Believe in the sorcery that is technology. Pakistan IT Industry Association - Pakistan's sole trade body representing the IT & IT Enabled Services sector.

[P@SHA @PASHAORG]

P@SHA × IoBM | Strengthening Industry-Academia Collaboration

Muhammad Azam Mughal (P@SHA CEC Member & Chair, Finance Committee), co-chaired the Industrial Advisory Board meeting at the Institute of Business Management (IoBM) with Brig. (R) Prof. Dr. Muhammad Abbas, Dean, CCSIS.

The meeting brought industry and academia together to discuss the revamping of BS Computer Science, Mathematics, and Master’s curricula, with a focus on meeting HEC requirements and addressing current industry needs.

P@SHA remains committed to strengthening industry-academia linkages to build a stronger, future-ready technology workforce.
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#PASHA #IoBM #IndustryAcademiaCollaboration #DigitalPakistan #ITIndustry #SkillsDevelopment

[P@SHA @PASHAORG]

P@SHA Calls for Clear Distinction Between Legitimate IT Companies and Scam Centres

P@SHA has highlighted concerns regarding reports of enforcement actions involving legitimate IT and IT-enabled services companies during the ongoing crackdown on scam centres. The association has called for a clear distinction between genuine businesses and fraudulent operations.

P@SHA supports action against illegal activities and emphasises the importance of due process, transparency, and proportionality to ensure that legitimate business operations are not unnecessarily affected.

To facilitate coordination, P@SHA has proposed a standing committee comprising the National Cyber Crime Investigation Agency (NCCIA), Ministry of IT and Telecom (MoITT), Pakistan Software Export Board (PSEB), and P@SHA. The proposed committee would provide a platform to review concerns, share information, and develop clear Standard Operating Procedures (SOPs) for cases involving registered IT companies.

Commenting on the matter, Dr. Shoab Ahmed Khan, Chairman P@SHA, highlighted the importance of maintaining international client confidence and ensuring continuity of business operations.

P@SHA looks forward to working with relevant authorities to address these concerns while supporting efforts against fraudulent activities and protecting the interests of Pakistan’s IT industry.

Read the full news coverage: https://t.co/VoQlyFMSgQ

#PASHA #PakistanITIndustry #ITExports #NCCIA #MoITT #PSEB #DigitalPakistan

[P@SHA @PASHAORG]

Iqbal Day - 9th November 🇵🇰

Today, we honour Allama Iqbal, the visionary poet and philosopher, whose vision continues to inspire generations to believe, strive, and contribute towards a better Pakistan.

At P@SHA, we carry this spirit forward by supporting the talent, technology, and innovation advancing Pakistan’s future.
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#PASHA #IqbalDay #9thNovember #DigitalPakistan #ITIndustry

[P@SHA @PASHAORG]

P@SHA × Gilgit-Baltistan: SCO & Nagar Tech Valley Visits

On 4th November, a P@SHA delegation led by Muhammad Zohaib Khan (P@SHA CEC Member and Chair, Special Initiative Committee) visited the SCO Software Technology Park and Nagar Tech Valley in Gilgit-Baltistan.

The delegation engaged with local technology companies and ecosystem stakeholders to understand the region’s technology landscape, explore partnership opportunities, and discuss ways P@SHA can support the growth of the local technology community.

The visits provided an opportunity to engage with local businesses and stakeholders and explore avenues for strengthening Gilgit-Baltistan’s IT ecosystem and its connection with wider markets.

The P@SHA delegation included Nadia Iqbal (Former CEC Member), Kashoon Leeza (Director, Policy & Strategic Initiatives), Syeda Safa Hassany (Lead, Skills Development), and Kashif Hussain (Research Lead).
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#PASHA #GilgitBaltistan #ITIndustry #DigitalPakistan #TechCommunity #NagarTechValley #SCOSoftwareTechnologyPark #PakistanTech

[P@SHA @PASHAORG]

On 4th November, a P@SHA delegation led by Muhammad Zohaib Khan (P@SHA CEC Member and Chair, Special Initiative Committee), had a productive meeting with the Honourable Minister for Planning & Development, Mr. Syed Jalal Ali Shah, to discuss the potential of Gilgit-Baltistan’s IT industry and explore opportunities for its further development.

The discussion focused on proposed initiatives around skills development, IT trade delegations, and future projects aimed at strengthening GB’s technology sector and expanding its connection with wider markets.

The P@SHA delegation included Nadia Iqbal (Former CEC Member), Kashoon Leeza (Director, Policy & Strategic Initiatives), Syeda Safa Hassany (Lead, Skills Development) and Kashif Hussain (Research Lead).
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#PASHA #GilgitBaltistan #GB #ITIndustry #Technology #DigitalTransformation #TechEcosystem #SkillsDevelopment #ITExports #PakistanIT #TechPartnerships #DigitalPakistan

[P@SHA @PASHAORG]

P@SHA, British Council & European Union Convene Roundtable on Gilgit-Baltistan’s Digital Exports Economy

On 3rd November, P@SHA and the British Council, with support from the European Union, convened a roundtable in Gilgit titled “Digital Exports Economy in Gilgit-Baltistan: Mapping Talent and Ecosystem Development.”

#PASHA #GilgitBaltistan #DigitalEconomy #DigitalExports #ITIndustry #SkillsDevelopment #DigitalSkills

[P@SHA @PASHAORG]

On 2nd November, P@SHA Chairman Dr. Shoab Khan joined the Future Innovators Conference (FIC) 2026 as a panelist in Islamabad.

As part of the Industry, Government & Education Panel, titled “Future Ready Pakistan: Bridging Education, Industry & Innovation,” Dr. Shoab Khan shared perspectives on strengthening collaboration between education and industry to prepare Pakistan’s next generation.

The discussion focused on aligning education with the evolving needs of the technology sector, strengthening academia-industry linkages, and developing future-ready skills.

With around 1,000 attendees, including 200+ education leaders, 170+ teachers, and 331+ young innovators, FIC 2026 brought together key stakeholders to discuss Pakistan’s education and innovation ecosystem.
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#PASHA #FIC2026 #FutureInnovatorsConference #LearnOBots #YoungInnovators

[P@SHA @PASHAORG]

Pakistan-Russia Strengthen Tech Partnership

The University of World Civilizations Moscow, in collaboration with the Pakistan Software Export Board (PSEB), under the Ministry of IT and Telecommunication Pakistan, organised a webinar focused on strengthening technology partnerships, expanding market access, and developing joint solutions between Pakistan and Russia.

Key highlights included:
- Federal Minister for Planning, Development & Special Initiatives, Prof. Ahsan Iqbal, highlighted the importance of technology cooperation, cybersecurity, and AI skills development, while reiterating Pakistan’s ambition to become a $1 trillion economy by 2035.
- Dr. Shoab Khan, P@SHA Chairman, shared insights on “Joint Technology Delivery across Markets: Digital Transformation Partnerships,” highlighting Pakistan’s capabilities in digital transformation, AI, cloud computing, enterprise applications, and managed IT services.
- The webinar explored opportunities for B2B engagement, software development, systems integration, market access, and joint technology delivery across Pakistan, Russia, and third-country markets.
- Senior government officials and industry representatives from both countries discussed avenues for stronger technology partnerships and collaboration.

🔗 Read More: https://t.co/YdxVVBx1Ny
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#PASHA #PakistanRussiaITCollaboration #TechDestinationPakistan #Webinar #TechnologyPartnerships #DigitalTransformation #ITIndustry #TechPakistan

[P@SHA @PASHAORG]

On 5th November, P@SHA Chairman Dr. Shoab Khan participated in Session II of the Pakistan–Russia IT Collaboration Webinar Series, jointly organised by the Pakistan Software Export Board (PSEB), under the Ministry of IT and Telecommunication Pakistan, and the University of World Civilizations Moscow (UWCM).

The webinar was addressed by Federal Minister Prof. Ahsan Iqbal Chaudhary as Chief Guest, alongside government representatives and industry leaders from Pakistan and Russia.

Speaking on “Joint Technology Delivery across Markets: Digital Transformation Partnerships,” Dr. Shoab Khan highlighted Pakistan’s capabilities in digital transformation, AI, cloud computing, enterprise applications, and managed IT services.

Moderated by Dr. Roxolana Zigon (Director of the Scientific Centre for International and Strategic Research, University of World Civilizations, Moscow), the session brought together Valentin Makarov (President of RUSSOFT), and Dr. Irina Serenko (Senior Research Scholar at the Institute of Oriental Studies of the Russian Academy of Sciences), to discuss technology partnerships and market opportunities between Pakistan and Russia.

The discussion explored opportunities for collaboration in software development, systems integration, B2B engagement, and the joint delivery of technology solutions across Pakistan, Russia, and third-country markets.

#PASHA #PakistanRussiaITCollaboration #TechDestinationPakistan #Webinar #TechnologyPartnerships #DigitalTransformation #ITIndustry #TechPakistan

[P@SHA @PASHAORG]

P@SHA's visit to Kado Tech Hub, state of art tech facility in Hunza. To improve digital exports, digital infrastructure and community building are the core pillars.

P@SHA's delegation visited the Kado Tech Hub. Muhammad Zohaib Khan, Chair Special Initiatives & CEC Member was invited for an awareness session on talent development and digital economy with the freelancers and IT companies at the tech hub.

The tech hub hosts product and service-oriented freelancers and companies. The hub has also introduced a digital nomad model and is open to companies across Pakistan and abroad.

The delegation included Nadia Iqbal (Former CEC Member), Kashoon Leeza (Director Policy & Strategic Initiatives), Syeda Safa Hassany (Lead Skills Development), Sultan Madad (Board Chairman, Kado Tech Hub), and Karimullah Baig (CEO, Kado Tech Hub).

P@SHA remains committed to enable the growth of the vibrant tech community in Hunza and ensure digital transformation.

[P@SHA @PASHAORG]

On 5th November, a P@SHA delegation led by Muhammad Zohaib Khan (P@SHA CEC Member and Chair, Special Initiative Committee) had a productive meeting with the Sector Commander, SCO Gilgit-Baltistan, to discuss the potential of GB’s IT sector and opportunities for collaboration between P@SHA and the local technology industry.

The discussion highlighted the importance of connectivity in enabling GB-based IT companies to connect with Pakistan’s wider technology ecosystem. The delegation also appreciated SCO Gilgit-Baltistan’s role in strengthening regional connectivity and supporting the growth of the local IT community.

The P@SHA delegation included Nadia Iqbal (Former CEC Member), Kashoon Leeza (Director, Policy & Strategic Initiatives) and Syeda Safa Hassany (Lead, Skills Development) and Kashif Hussain (Research Lead).
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#PASHA #SCO #GilgitBaltistan #GBIT #DigitalEconomy #ITSector #ITIndustry #DigitalPakistan

[P@SHA @PASHAORG]

P@SHA congratulates Federal Minister for IT & Telecommunication, Shaza Fatima Khawaja, on winning the prestigious Industry Champion of the Year 2026 award at The Fast Mode Awards.

This international recognition highlights her contribution to Pakistan’s digital and technology development. Under her leadership, Pakistan’s IT exports reached a record $4.6 billion in FY2025-26, while the sector recorded a historic $3.9 billion trade surplus.

Recognised among nominations from over 500 companies across more than 60 countries, this achievement is a proud moment for Pakistan's technology industry.
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#PASHA #TheFastModeAwards2026 #IndustryChampionOfTheYear #DigitalPakistan #TechDestinationPakistan #ITExports #GlobalRecognition #ITIndustry

[P@SHA @PASHAORG]

The tech ladnscape in Gilgit Baltistan presents promising opportunities for the national digital economy.

P@SHA engaged with the Secretary IT Gilgit-Baltistan on a Master Plan for GB’s IT Sector. The two sides discussed regional challenges. The P@SHA team presented its GB IT & ITeS Sector Diagnostic Report to the Secretary. It also proposed a Master Plan for the GB's digital economy including improving connectivity, infrastructure, workforce readiness, and market access.

P@SHA delegation
- included was led by Muhammad Zohaib Khan, (P@SHA CEC Member & Chair Special Intiatives). Nadia Iqbal (Former CEC Member)
- Kashoon Leeza, Director Policy & Strategic Initiatives
- Kashif Hussain, Research Lead
- Safa Hassany, Lead Skills Development
P@SHA member companies from Gilgit-Baltistan also joined.

The Secretary assured P@SHA of his full cooperation in addressing the challenges raised and committed to working closely with P@SHA to implement the Master Plan.

P@SHA remains committed to inclusive, region-wide growth of Pakistan’s tech sector, so that no region is left behind in the digital economy.
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#PASHA #GilgitBaltistan #DigitalPakistan #ITSector #SkillsDevelopment #TechInnovation #ITIndustry

[P@SHA @PASHAORG]

Highlighting P@SHA Member Achievement!

Staunch has gained international recognition through Forbes coverage of the evolving US GLP-1 telehealth industry and a Payoneer success story featuring its CEO, Sohail Aslam.

The company has worked with US healthcare businesses to help them adapt their technology amid regulatory changes affecting the market for compounded GLP-1 medications. This recognition highlights the role of Pakistani technology talent in addressing real-world challenges in the global healthcare sector.

Congratulations to Staunch on this achievement!

📣 P@SHA Members share your achievements to be featured next.

#PASHAMembers #PASHAAchievements #PakistanITIndustry #GlobalRecognition #TechInnovation #DigitalPakistan

[P@SHA @PASHAORG]

Join the P@SHA delegation to GITEX GLOBAL & Expand North Star 2026, taking place in Dubai, UAE, from 7–10 December 2026.

Delegation benefits include:
* B2B networking with leading tech companies
* Delegation networking dinner
* Visa facilitation by P@SHA
* Up to 40% discount on eligible event passes
* Delegation Digital Booklet
* Official invitation letter from the organiser

📅 Deadline: 6 November 2026
📧 Queries & registration: [email protected]

📢 Limited slots available for P@SHA members only.

#PASHA #GITEXGLOBAL2026 #ExpandNorthStar2026 #DubaiTech #TechDelegation

[P@SHA @PASHAORG]

P@SHA x TDAP - Strengthening Industry Collaboration!

On 29th October, Samad Saleem (P@SHA Vice Chairman and Brand & Global Outreach Chair) and Shaikh Ayaz (P@SHA CEC Member and Industry Engagement Chair), along with Kheezran Khan (Director Marketing & Outreach, P@SHA), met with Faiz Ahmed Chadhar (Chief Executive, Trade Development Authority of Pakistan) and Rafia Syed (Director General Punjab, Trade Development Authority of Pakistan).

The meeting provided an opportunity to discuss areas of mutual interest, explore opportunities for collaboration, and strengthen ties between Pakistan’s IT industry and trade development initiatives.

P@SHA continues to engage with key institutions to support the development and growth of Pakistan’s IT sector.

#PASHA #TDAP #IndustryCollaboration #ITIndustry #DigitalPakistan #IndustryEngagement

[P@SHA @PASHAORG]

Join the P@SHA Delegation - GITEX GLOBAL & Expand North Star 2026!

P@SHA is heading to Dubai, for GITEX GLOBAL & Expand North Star 2026 (7–11 December 2026), bringing together global technology leaders, startups, investors, and innovators from across the world.

Why Join?
* B2B Networking with Global Tech Companies
- Connect with Investors, VCs & Enterprise Leaders
- Delegation Networking Dinner
- Official Invitation Letter from the Organiser
- Visa Facilitation by P@SHA
- 25% Discount on Passes

📅 Deadline to Apply: 6th November 2026
📧 For queries & registration: [email protected]

📢 Note: This opportunity is for P@SHA Members only.

#PASHA #GITEXGLOBAL2026 #ExpandNorthStar2026 #DubaiTech #TechDelegation #TechLeaders
#Innovation #ITIndustry #TechPakistan

[P@SHA @PASHAORG]

P@SHA x FASSET | Exploring New Partnership Opportunities

P@SHA had a productive meeting with FASSET to explore potential avenues for collaboration and discuss opportunities for advancing Pakistan's IT ecosystem, accelerating policy for digital assets, and creating the conditions for member companies to scale globally.

With FASSET included in P@SHA's Digital Assets Subcommittee, the discussion provided an opportunity to explore potential collaboration at the intersection of technology, digital finance, and industry development.

The meeting was attended by Dr. Shoab Khan (P@SHA Chairman), Samad Saleem (P@SHA Vice Chairman and Brand & Global Outreach Chair), and Shaikh Ayaz Ali (P@SHA CEC Member & Industry Engagement Chair), with support from Muhammad Zohaib Khan (Special Initiatives Chair), Ali Hasani (Secretary General), Kashoon Leeza (Director Policy & Strategic Initiatives), Zain Tariq (Manager Special Initiatives), and Gulraiz Iqbal (Manager Policy & Government Affairs).

FASSET was represented by Malik Danish (Country General Manager) and Zeeshan Qureshi (Senior Advisor), and facilitated by Anwar Kabir (President & CEO, Brand Spectrum) and Hazik Ahmed (Director, Business Line).

P@SHA continues to build strategic partnerships that create new opportunities for collaboration and strengthen Pakistan’s technology ecosystem.

#PASHAxFASSET #DigitalAssets #DigitalFinance #ITIndustry #TechPolicy #PakistanIT #StrategicPartnerships

[P@SHA @PASHAORG]

Inna Lillahi wa Inna Ilayhi Raji’un

P@SHA extends its heartfelt condolences on the passing of Gull Zeba, Founder & CEO of RedMarker Systems.

As a valued member of the P@SHA community, she was part of Pakistan’s technology industry and its continued efforts towards innovation, growth, and global recognition. Her association with the community reflected her place in an industry contributing to the progress and development of Pakistan’s IT sector. Her passing is a profound loss for the technology community.

May Allah Almighty grant her the highest ranks in Jannah and give her loved ones the strength and patience to bear this irreparable loss. Ameen

#PASHA #GullZeba #RedMarkerSystems #RestInPeace #WomenInTech #ITIndustry #PakistanStartups #TechPakistan

[P@SHA @PASHAORG]

Introducing NSCT 2026 Talent Placement!

P@SHA invites organizations to explore emerging tech talent from across Pakistan.

The initiative features final-year students assessed through NSCT 2026, with candidates scoring 90% and above highlighted across key technology fields.

Register Now: https://t.co/LSk5KqUC9a

#PASHA #NSCT2026 #TechTalent #FutureOfTech #SkillsDevelopment #PakistanTech #ITIndustry