PMYB

Leading Influencer Marketing Agency | Empowering brands to always stay culturally relevant in the evolving digital world 🌎

[PMYB @PMYBglobal]

SOMETHING'S COMING...

We're just days away from finally revealing what we've been brewing over at the PMYB HQ, so keep your eyes peeled to find out more! 👀

[PMYB @PMYBglobal]

🎯 TikTok is Testing an Audience Network that could challenge Facebook's Audience Network!

💬 PMYB Co-Founder, Rohan Midha gave his thoughts on TikTok's decision to add an Audience Network to their offering.

Learn more - https://t.co/F9wGigOdiK

[PMYB @PMYBglobal]

"You can go massively viral, and the return on investment is gigantic!"

🔌 BuzzFeed recently asked our Managing Director, Rohan Midha to give his opinion on the power of marketing on TikTok.

Read more - https://t.co/Mx6eJ6Ji29

[PMYB @PMYBglobal]

🤳 Integrating Your Brand Endorsements into Viral Challenges!

🔎 We explored how you can use viral challenges and crazes to your brand's benefit in the following post.

Learn more - https://t.co/2s0dQYz6gb

[PMYB @PMYBglobal]

💕 Love Island’s Finale Again Proves the Follower Count Isn’t Everything!

Despite having 2.2M fewer followers between them, Amber Gill and Greg O'Shea were able to win the series this year.

Read more - https://t.co/iI2bh1C1Hn

[PMYB @PMYBglobal]

PMYB co-founder, Chris Wilson recently spoke to TalkingInfluence and gave his opinion on how brands should be approaching their global influencer marketing campaigns in 2019.

Read the full post here - https://t.co/IqdtI1VF29

[PMYB @PMYBglobal]

💕 Love Island Contestants Gifted Influencer Marketing Survival Kit by ITV and ASA.

📱 The ASA has developed guidelines in order to ensure the contestants know how to advertise on social media without misleading their followers.

[PMYB @PMYBglobal]

🕓 The time has come for Influencer Marketing!

With more and more consumers developing a stronger understanding of the industry, the time has come for brands and influencer agencies to make advertising in the influencer space no longer feel like advertising.

[PMYB @PMYBglobal]

❤️ Reactions to Instagram Hiding Likes in 6 COUNTRIES!

🌍 So last week Instagram decided to hide likes and views in Ireland, Australia, New Zealand, Italy, Brazil and Japan. We've taken a look at some of the reactions.

See here: https://t.co/Njxw5EiXKk

[PMYB @PMYBglobal]

⚽️ PMYB X eToro X The Tottenham Hospur Stadium

We’re currently working on an exciting eToro collaboration that features a number of Chromo-Influencers at the new Tottenham Hospur stadium.

We’ll publish the video on here soon. Stay tuned.

[PMYB @PMYBglobal]

🔥 Instagram Likes No Longer Visible in 6 Countries!

❤️ After Canada, Instagram is now hiding the number of likes and view counts in Australia, Brazil, Ireland, Italy, Japan, and New Zealand.

❓ Will this improve influencers content across the board?

#TrendInsights

[PMYB @PMYBglobal]

Here are 7 of the Biggest Influencer Marketing Fears that Shouldn't Be Feared!

More and more businesses are innovating to handle the perceived issues.

Learn more - https://t.co/Bn49USYUBx

[PMYB @PMYBglobal]

7 Good Cause Influencer Campaigns that have Changed Lives for the Better!

🌎 A couple of the team picked out some of their favourite good cause influencer marketing campaigns that have positively impacted the world around us.

Learn more - https://t.co/94HLXBZpAs

[PMYB @PMYBglobal]

Authentic Marketing: Instagram Influencers Shift to Imperfect Content in 2019!

📷 Many Influencers on Instagram seem to be shifting away from the “perfect” aesthetic that helped drive the platform's success.

Learn more here - https://t.co/KWEUh68oMc

[PMYB @PMYBglobal]

📱 Instagram Launches Sticker that helps Influencers Create Private Group Chats with Followers!

✅ This new feature gives influencers the opportunity to open dialogue with their fans in a more exclusive environment, making it a powerful audience engagement tool.

[PMYB @PMYBglobal]

General Mills Spent One-Third of their Marketing Budget on Influencers!

The parent company of brands such as Häagen-Dazs made a real statement. PMYB's Chris Stokes and Ben Humby discuss what it means for the industry.

Hope you enjoy it, as well as the outtakes the end. 😀

[PMYB @PMYBglobal]

🔥 Facebook Influencers Can Now Send Exclusive Content to their Most Engaged Followers!

📱 Facebook is adding a new option which will enable anyone with pages to target their most loyal fans, making it easier for them to thank them or share exclusive content.

#TrendInsights

[PMYB @PMYBglobal]

PERFECTING THE INFLUENCER SELECTION PROCESS.

Many companies are missing the opportunities they have to cut wastage and optimise their spends considerably more.

Whether or not their following is genuine is just one piece of the puzzle.

Read more: https://t.co/po1tw6qKk2

[PMYB @PMYBglobal]

NEW RESEARCH: The Best Time to Post on Social Media in 2019

🐦 Twitter - Tuesdays, Wednesdays and Fridays at 9am
📱 Instagram - Wednesdays and Fridays, at 10am and 11am
⏲️ LinkedIn - Wednesday, from 9am to 10am.

#TrendInsights (Source: Social Media Today/Sprout Social)

[PMYB @PMYBglobal]

📺 Watch PMYB's Benjamin Humby in TRT World's Instagram Tourism Debate!

See the full episode here - https://t.co/H4dEMBKBy0

Ben discusses the growth of Instagram and the tourism industry on the televised panel show, 'Roundtable'.

Are influencers the solution for over-tourism?