.@WEcomms' Matt Ashworth shares how values help bridge the story gap in tech PR in a guest #OpEd on the @PRSA_NPD blog, wrapping up #PRSAGameChangers conference. Even this kid found it interesting! Check it out: https://t.co/RqhM7TNNmg.
Whoa! What a day! Such an amazing and inspiring lineup of speakers and tomorrow will be just as awesome. Get ready to bookend this year’s conference with our final speakers who’ll no doubt delight! Don’t forget to amp up w/ #RockYourProfile & @Microsoft lounge! #PRSAGameChangers
"It's not the dollars you make; it's the difference you make." Seattle University's (and former White House press secretary) Scott McClellan, speaking about how his parents instilled the value and importance of public service in him. #PRSAGameChangers@PRSA_NPD
Sue Brush, SVP, Westin Hotels & Resorts, led a wonderful tribute to Seattle PR legend Jay Rockey (1920-2018) at #PRSAGameChangers this morning. Rockey, who named the Seattle World's Fair, shaped Seattle and was a strong supporter of @PRSA.
Frank Shaw, “Content is king – which is true – and Context is queen.” “Trust is built in drops and lost in buckets.” Words to live by. @fxshaw@microsoft#posttruth#prsagamechangers
This morning's keynoter was @fxshaw, CVP, Communications, @Microsoft. "Our highest and best use as communicators is to build trust." Of particular importance today when trust is at an all-time low in institutions across the board. #PostTruth@prsa_npd#PRSAGameChangers@amylanda
@TMobile Janice Kapner @jvkap talks about rewards of working w/ an outspoken CEO & a strategy to move fast. She gave tips to leverage risks into opportunity. "How do we evangelize that culture and make it real?" Easy. "Do what you say you're going to do." #prsagamechangers
Remember to stop by the @LinkedIn#RockYourProfile experience center at the conference! Get advice, tips, & a killer headshot to make your profile standout. #prsagamechangers