Pannell Sports Group

Helping HS & college athletes win at NIL 🏈
Contracts · Deals · Branding · Atlanta, GA
Don't sign anything without us. 👇

[Pannell Sports Group @PSGAthletes]

The Protect College Sports Act sets your eligibility clock at age 19 or HS graduation. One bad NIL deal before your LOI could cost you playing time in college. New agent registration rules are coming too. Families need to know who they're working with.
#NIL #HighSchoolNIL

[Pannell Sports Group @PSGAthletes]

Today we also honor the men and women who have served and sacrificed under that same flag.
Their commitment to what it represents goes beyond any field or stadium.
Thank you for your service. 🇺🇸
#FlagDay

[Pannell Sports Group @PSGAthletes]

Few knew Folarin Balogun’s name in America 24 hours ago.
Two World Cup goals later, everybody does.
His brand value didn’t explode last night.
It just became visible.
That’s how it always works.
#WorldCup2026 #USMNT

[Pannell Sports Group @PSGAthletes]

Christian Pulisic didn’t build his brand at the World Cup.

He built it at 16 in the Bundesliga before most Americans had heard of him.

Tonight is the biggest stage. But the brand was built long before tonight.

That’s always how it works.
#WorldCup2026 #USMNT

[Pannell Sports Group @PSGAthletes]

CBA is the cleanest solution. But collective bargaining requires two sides willing to compromise. Schools want a cap. Athletes, especially the ones generating the revenue, want the market. When 15+ college QBs are reportedly already clearing $2M a year in NIL, the athletes with the most bargaining power have zero incentive to give that up. The table is already uneven. This is what makes the solution hard, is who is willing to give up the most to make it work.

[Pannell Sports Group @PSGAthletes]

Name one other major sport where a local judge sets player eligibility. You can’t because the NFL, NBA, NHL, and MLB all have collective bargaining agreements that shield their rules from antitrust challenges in court. The NCAA refused to give athletes that status. Now they’re paying for it one injunction at a time.

[Pannell Sports Group @PSGAthletes]

The College World Series starts tomorrow in Omaha and the end for a lot of other teams. The transfer portal is open until July 1st.
Every home run, every strikeout, every highlight is moving NIL valuations in real time.
Performance equals leverage.
#NIL #CollegeWorldSeries #HighSchoolNIL #CWS

[Pannell Sports Group @PSGAthletes]

Baker is right about one thing: removing local state court jurisdiction is urgent. The Sorsby ruling proved a Texas judge can override NCAA enforcement, even when the rest of the country agree with the NCAA for once. But 'running out of time' can't be an excuse to rush a bill that still doesn't resolve employment status, full antitrust exposure, or real protections for non-revenue athletes. Urgency isn't a blank check.

[Pannell Sports Group @PSGAthletes]

Baker says Sorsby is a 'thunderbolt moment.' Sankey and Petitti oppose the Cruz bill. Tuberville wants to protect the schools. Congress is still debating. Meanwhile a Texas judge overrules NCAA, with agreeing a 2-game suspension. If THIS isn't the moment that starts to change things then, what is?

[Pannell Sports Group @PSGAthletes]

5 things parents of high school athletes should do before NIL opportunities arrive:

Know your state’s rules
Build the brand now
Know what your school allows
Have contracts reviewed
Understand the recruiting impact

Don’t wait until senior year. #NIL #HighSchoolNIL

[Pannell Sports Group @PSGAthletes]

@WinterSportsLaw Yes and if enough cards fall it all comes tumbling down.

[Pannell Sports Group @PSGAthletes]

@PeteNakos Hope they bring solutions to the table and not just state how it doesn’t work for them.

[Pannell Sports Group @PSGAthletes]

Here's what his Cincinnati contract reportedly contained and the red flags that were in plain sight the whole time. 👉 https://t.co/qXov0cKBs7

[Pannell Sports Group @PSGAthletes]

🚨 A college QB signed a multi-million NIL deal. Got paid $875K. Then transferred and refused to pay the $1M buyout. Now he's being sued by his old school, banned by the NCAA for gambling, AND fighting for his eligibility in court and just won. This is the Brendan Sorsby story.

[Pannell Sports Group @PSGAthletes]

@PeterBurnsESPN Football players eating cake is great. But what does CB look like for the 400,000 other college athletes who don’t play revenue sports? You can’t build a system around the loudest voices and call it fair. The athletes in non-revenue sports want a seat at the table too.

[Pannell Sports Group @PSGAthletes]

@dpshow Not anymore. Courts override them. Conferences contradict them. States ignore them. And congress is still trying to figure out whether to fix them. NCAA is the most expensive set of guidelines nobody has to follow.

[Pannell Sports Group @PSGAthletes]

@dpshow Prime example of this with the Big 12 discussing the eligibility of Sorsby today. What sort of precedence will this all set moving forward? How many lawsuits will be tied up because of it all?

[Pannell Sports Group @PSGAthletes]

@TTU11wreckem @PeteThamel Agree, it’s all a nightmare honestly, my point being it could open up Pandora’s box but it seems to already be open.

[Pannell Sports Group @PSGAthletes]

@GetUpESPN @finebaum I think it’s been at DEFCON 1 for a while now, yesterday’s decision just brought more light to there isn’t any control to it.

[Pannell Sports Group @PSGAthletes]

@BoomerJoeFick @PeteThamel Agree and Sorsby’s actions are considered by many as hurting the integrity of the game, but it still doesn’t move away from the fact that it could allow other conferences to step over injunctions and make their own subjective rulings.