"Content comprises 3 of the top 5 factors that drive OTT subscriptions, and NOT finding the right content is a top reason for people leaving. So content is the primary catalyst on both sides of the subscriber journey." @PaulEricksonAV@ParksAssociates#FutureVideo21
22% of US #broadband households report either currently caring for a loved one or expect to in the next five years. Explore @ParksAssociates’ #research that identifies the top must-have features of #independentliving solutions and demand among #caregivers: https://t.co/2QYoysc5xu
Market trends and profiles of #OTT#service providers such as @Netflix, @HBO, and @Amazon can be found in @ParksAssociates’ OTT Video Market Tracker. The #research service analyzes change among existing and new OTT service players. Explore this research: https://t.co/TB3wquZOPW
@ParksAssociates’ Smart Home Dashboard reveals that #doorbells and #doorlocks are the hottest smart home categories in 2021, with adoption reaching nearly 11% and 9%. Learn more about #consumer adoption of #smarthome services: https://t.co/ruyH1mhb4O