#1 business directory with firmographics, subsidiary links, and advanced search, including natural language and lookalike. The best GTM lookalike tool available
🔥 Tired of fighting over the same leads as everyone else?
Join our LIVE masterclass with PandaMatch founder Aviv Glazer to discover how teams are:
• Finding 47K+ prospects Apollo missed
• Getting 391% more meetings
• Reaching leads 6-8 months before competitors
Feb 20, 9AM EST
50 seats only!
Register: [link] #LeadGen #B2B
The Truth About "Lookalikes"...
They're just a buzzword for TAM segmentation. Businesses don’t need lookalikes—they need real customers.
That’s why https://t.co/JhTqZ7ldEP built Full TAM Discovery- AI powered matching to uncover every qualified buyer, not just "similar" leads.
We’re pitting Panda Match against https://t.co/D17sl6yeZl to see who delivers better lookalike audiences for our RB2B campaigns. Here’s what we’re testing, why, and how it’s going so far.
BACKGROUND
Had this idea: If RB2B identifies someone on our website, why not do a lookalike on that person to multiply our outbound? The hypothesis is that if someone is visiting our site, maybe others in their industry might be interested too.
So, we’re putting Panda Match and https://t.co/D17sl6yeZl to the test. Ocean’s been around for a while, but Panda Match is the new kid on the block, and I’ve been hearing REALLY good things.
THE TEST
We grabbed 10,000 of RB2B’s customers and ran them through both platforms to see how many lookalikes we could generate.
Video below going over the initial stats, but tldr;
Panda Match gave us almost 2X the number of valid contacts compared to https://t.co/D17sl6yeZl.
DELIVERABILITY INFRASTRUCTURE
We’re using our updated deliverability strategy:
If a lead is on Gmail, we use our Gmail infrastructure on Smartlead.
If that doesn’t work, HyperTide is our backup.
For ANY other ESP, including Outlook (which has improved recently), we’re using ScaledMail on SASMail.
SASMail is our own PRIVATE email sequencer we’ve built in-house with a really cool developer. It gives us MUCH more control over deliverability.
COPY
We haven’t changed our copy ALL YEAR—the first draft happened to be the best draft. It’s been performing exceptionally well. If you’re curious, it's in the video.
WHAT’S NEXT
We’ll be running these campaigns over the next week to gather data. Expect a future with the results.
PEACE
@thecodycarnes If you haven't seen how Ocean compares to https://t.co/JhTqZ7kFPh check out Taylor Haren's LinkedIn post. The proof is in the pudding. Our prices are going up January 1st, 2025.