Is the "Return to Face-to-Face" a myth? 🚶♂️💻
Data from 20,000+ Japan doctors reveals a blind spot: HPs and early-career MDs value in-person visits, while GPs shift toward digital efficiency.
Rethink your channel strategy:
https://t.co/8nwQsLTq10
#Pharma#SalesStrategy
How have physician needs changed over 15 years?
A 2011–2025 study shows a shift in unmet needs. While Oncology and HCV demands are being met, focus is turning to QOL issues like osteoarthritis and insomnia.
Full analysis:
https://t.co/jeKyH6dkQ5
#Pharma#RND