People Pattern

We use artificial intelligence to develop audience insights and people-based datasets with both probabilistic and deterministic data.

[People Pattern @PeoplePattern]

Branded content and influencer marketing now reign supreme in the digital marketing landscape.

https://t.co/P5d6oU7h9C

[People Pattern @PeoplePattern]

COVID accelerated the shift to digital marketing. This year, digital ad sales will account for more than 2/3 of total spend.
https://t.co/nwi8Ri4LTB

[People Pattern @PeoplePattern]

As we rethink audience segmentation for the modern era, the word to keep in mind is "flexibility."
https://t.co/xposLcgxkz

[People Pattern @PeoplePattern]

Insights from a variety of CMOs on how marketing has changed in the last year. (Tip: everyone is tired of the word "unprecedented.")
https://t.co/hHtZEtPXet

[People Pattern @PeoplePattern]

Interesting campaign from @Pepsi going for granular targeting at scale.
https://t.co/ifu7U7aSxA

[People Pattern @PeoplePattern]

The key to running a successful influencer marketing campaign? Check in regularly.
https://t.co/o8os5cw7Sk

[People Pattern @PeoplePattern]

Smart marketers don't put all their eggs in one basket. New blog post:
https://t.co/pKRXavCbsy

[People Pattern @PeoplePattern]

How can an audience intelligence platform determine brand affinity? Why does it matter? NEW blog post!
https://t.co/3HYVYooIQy

[People Pattern @PeoplePattern]

Who is funnier? #GenZ Boys or girls? Our own #GenZ summer intern will give you a surprising data-driven conclusion. https://t.co/sNBucYDoJI

[People Pattern @PeoplePattern]

Fake followers in influencer marketing will cost brands $1.3 billion this year, report says https://t.co/3wEF9FOUko

[EMARKETER @eMarketer]

We've reduced our US time spent estimates for @Facebook and @Snapchat. Learn more: https://t.co/pCnRaRVmyg

[RampUp @RampUp]

Marketers know the importance of #socialmedia, but also know using it effectively can be overwhelming. #sociallistening tools like @PeoplePattern, @AwarioApp, @AgoraPulse, @keyholeco can help. @atxcopywriter gives some options to suss out your social: https://t.co/Kh7FovATvQ

[People Pattern @PeoplePattern]

Psychographics: What is It and How Does It Work? via @nanalyzetweets https://t.co/LgkY40nu0a

[People Pattern @PeoplePattern]

"Move Over #Millennials, It’s Gen Z’s Turn to Kill Industries" via @RileyGriffin17 https://t.co/ZEMO5sagrk #GenZ #iGen

[People Pattern @PeoplePattern]

Making Sense of Social Data in 2018 https://t.co/YNGcLdNi4x

[People Pattern @PeoplePattern]

America Is Less White, Getting Older, and More Urban: Census via @bloomberg https://t.co/fpK0TGZQ7Y

[People Pattern @PeoplePattern]

This Is What It's Like To Be Married To An Instagram Influencer https://t.co/qpuzExU4WW

[People Pattern @PeoplePattern]

Why digital strategies fail https://t.co/75hL1piO1K via @McKQuarterly

[People Pattern @PeoplePattern]

Marketing “Dirty Tinder” On Twitter via @r0zetta https://t.co/CkrR8kh9mp