Over a long career in direct sales and partner programs, one lesson that stands out as most valuable to any B2B founder or GTM executive...
Align your prospects and partners with your position on the Technology Adoption Lifecycle (Crossing the Chasm).
https://t.co/a4Vv3spLyb
Over a long career in direct sales and partner programs, one lesson that stands out as most valuable to any B2B founder or GTM executive...
Align your prospects and partners with your position on the Technology Adoption Lifecycle (Crossing the Chasm). https://t.co/5H57joOhur
I recently wrote about 20+ yrs carrying in software sales and what applies directly to partnership success.
Common theme: what makes great salespeople is the same discipline that makes great partner managers. No pitch, just sharing scars and insights
https://t.co/a4Vv3spLyb
I recently wrote about 20+ yrs carrying in software sales and what applies directly to partnership success.
Common theme: what makes great salespeople is the same discipline that makes great partner managers. No pitch, just sharing scars and insights
https://t.co/a4Vv3spLyb
I recently wrote about 20+ yrs carrying in software sales and what applies directly to partnership success.
Common theme: what makes great salespeople is the same discipline that makes great partner managers. No pitch, just sharing scars and insights
https://t.co/a4Vv3spLyb
It was Scary. My first partner oriented job... a sales director with a partner-led go-to-market strategy.
Here's my partner manager story. I hope there is something here you can learn from it!
https://t.co/fPccRfNrOS
It was Scary. My first partner oriented job... a sales director with a partner-led go-to-market strategy.
Here's my partner manager story and how you can learn from it!
https://t.co/fPccRfNrOS