The Berlin Content Guy

Business content with a human touch #Contentstrategy, #copywriting, #socialmedia with a focus on AI, machine learning, DevOps and cloud.

[The Berlin Content Guy @PeterSpringett]

The new website is finally here. And about time too!

🔆"Bright Content guides b2b clients to growth with a smart blend of content marketing, social media and copywriting"🔆

🚶🏽‍♀️ Take a wander
👀 Look around
👌 Get in touch

https://t.co/jssh5SGzFc
#contentmarketing #socialmedia

[The Berlin Content Guy @PeterSpringett]

@tomfgoodwin Hmm. That exists already: Voice Search, Virgin TV.

[The Berlin Content Guy @PeterSpringett]

@typofoto Is this really yours? If so take a bow.

[The Berlin Content Guy @PeterSpringett]

@signulll "Blandwashing" you hear it in the playlists too. Endless acoustic/boossanova covers of rock classics pumped into the audio sphere.

[The Berlin Content Guy @PeterSpringett]

@mattwridley As crrow flies Algiers nearer to London than southernmost point of Algeria.

[The Berlin Content Guy @PeterSpringett]

@Ergoat @dioscuri But still. There is always that last day of school moment, especially the seniors who are moving on. Never forget Pink, on the Football Field as day breaks. It's over, the night, the dream. You don't need to be out all night to feel that.

[The Berlin Content Guy @PeterSpringett]

@Fullantho @Ergoat @dioscuri Yep. It's got as much in common with A Midsummer Night's Dream as it has with American High School in the 70s. A magical last chance to break the rules before life begins.

[The Berlin Content Guy @PeterSpringett]

@DavidDack 60 next week. Still running sub 22.00

[The Berlin Content Guy @PeterSpringett]

@awbalfour @RPMComo Yes. Millions of men were broken by that war. Admire his calm demeanour but trauma has many faces.

[The Berlin Content Guy @PeterSpringett]

@mattwridley Not necessarily. Google harvests context from previous online behaviour and derives intent based on this info. As far as I can see PB isn't using incognito mode which would offer more neutral response.

[The Berlin Content Guy @PeterSpringett]

@eightcoolguy @matt_slotnick There is a connector for Claude - so you can access data and ask bespoke questions etc. it's pretty cool

[The Berlin Content Guy @PeterSpringett]

@FinanceDirCFO True pre 2026. But businesses are moving away from gen AI (fake? Accurate?) to AI that runs the business, automates workflows. ROI? Just saved a builder a day a week training him how to use Cowork to build and generate pricing spreadsheets.

[The Berlin Content Guy @PeterSpringett]

@LornaGreenw00d @tomhfh 💯 also, trust. If you come from household where adults trustworthy you believe you'll get your reward

[The Berlin Content Guy @PeterSpringett]

@msloobylou @PeteEvans4 "Could you play Daft Punk is Playing at My House by LCD Sound system? My son Jake and I went to see them when he was at uni in 2006, we're huge fans."

[The Berlin Content Guy @PeterSpringett]

@msloobylou @PeteEvans4 Gen-Xers who holiday regularly on Skye, listen to R6, and love Rungren are just as bad. "Hi Stuart, it's an early start for us catching the bus to Elgol, the boat to Loch Coruisk (seal watching) and then walking back. Via the Bad Step of course!!!!" #Guilty

[The Berlin Content Guy @PeterSpringett]

@hasodium @pisspope True, but he had already written some pop classics - Salisbury Hill, Games Without Frontiers - as a solo artist. Sledgehammer took it to a whole other level.

[The Berlin Content Guy @PeterSpringett]

.@afneil is a good indicator of when something has achieved cut-through. Most people really don't understand what is about to hit us. #AI

[Andrew Neil @afneil]

Couldn’t agree more. The combination of complacent/stupidity/ignorance is quite alarming. They have no idea what’s about to hit them. Wake up call indeed.

[The Berlin Content Guy @PeterSpringett]

@johnreadmaajmm @Vgad4z0 @tomfgoodwin Nailed it. Exactly what is happening.

[The Berlin Content Guy @PeterSpringett]

@tomfgoodwin Cruise control. Now so advanced, that it's semi-autonomous in many vehicles. People happy to set the speed limit and allow the vehicle to brake and accelerate automatically.

[The Berlin Content Guy @PeterSpringett]

@marcuscarslaw1 Great pic. You can also take the boat from Elgol and back, nearly direct. Although I think that still involves The Bad Step;)