Gen AI works for one-off ads, but is unusable for product catalogs / DPA.
Ecom brands have hundreds of SKUs and are spending 50%+ ad spend on DPA. They’re being left behind. Until now.
Introducing, Generative Catalogs: redesign your entire product catalog and DPA in minutes.
We raised $10M to K*LL UGC ads.
Marpipe (built in collab w/ Meta) unlocks a hidden ad type that drives ~200% better ROAS than UGC.
If you're an e-com brand, Marpipe can make you $100k+ in 30 days.
Bold claim? Let me prove it 🧵
So @DenneyDara just released an *EPIC* video ranking the top 50 best ads from BFCM
Can you guess what all the best looking catalog ads had in common?
There's a reason why top retailers and DTC brands use @Marpipe_HQ for their catalog ads 💅
Such a damn pleasure working with the good people at @wearkizik - they hooked up their catalogs strategist at Marpipe with a pair, now he’s walking on clouds 🔥
There’s such a high correlation between how effective a company is and how well they treat their vendors ❤️
HexClad’s creative testing calendar: the secret behind keeping track of and analyzing the hundreds of assets we launch every month.
Let’s dig in to how we:
- track creative launches
- track incremental creative success
- track creative type launch frequencies
V1 vs. today 👇
[New Release]: There's a problem with DPA overlays / frames.
You can only apply 1 at a time to your entire catalog.
This means it needs to be very generic (read: boring).
But what if you could apply different overlays to different product categories, within the same catalog?
Am I the only person that makes all the slide decks in Figma (or other design software) and then pastes the image into the slide software? This has been my workflow for years.