Play In School

Owner of Play In School
Partner at Baseline
Book a demo of Baseline at

[Play In School @PlayInSchool]

As the great Shawn Corey Carter famously said… Allow me to reintroduce myself.

My name is Rich Prado.

I’ve spent my entire adult life attempting to bring value to coaches, players & parents.

The quick background is as follows…

I left a job at a high school teaching Sports Marketing to start a small business doing… Sports Marketing.

Play In School was founded in June of 2008. Under this umbrella I’ve done so many things…
- Filmed & produced thousands of college recruiting videos.
- Launched a DIY recruiting platform
- Ran College Bus Tours
- Offered a white glove recruiting education service
- Provided a recruiting course
- Published endless content including 100+ episodes of - “Play In School TV” and 250+ episodes of “Travel Ball Talk”
- Launched the “Prospect Planner”
- And probably a half dozen other things that I can’t even remember.

The common thread through all every product & service was to help coaches, players & parents.

Fast forward to around 2020. A bunch of folks sent me the same website asking me if I’d seen it. Something called “StatStak”. Something about data analytics. Was way over my head.

But I followed them on social media. Watched them iterate. Watched them pivot into my space.

Then in 2023 I saw them pivot again. But this time was into an adjacent space that I’ve been thinking about for over a decade.

I cold DM’d them on Twitter. Asked them to show me what they had. I loved it.

A couple of months later I’d become a partner in the business.

What did they show me that got me so excited? What got me so excited that I have barely touched Play In School in nearly 3 years?

In 2023 I saw what I believed could, should & would become the standard operating system for baseball business owners.

For 15 years I had been in & out of more baseball facilities than probably anyone in the country due to the nature of my filming business. Literally everyone in my phone book either runs a travel ball organization or a baseball facility or both.

At the core of this group are small business owners making a living through their passion of teaching, coaching & mentoring ball players. But the truth is, most prefer throwing BP than doing the behind the scenes admin work that comes along with running a business.

I’ve known there was an opportunity to help those guys with that “behind the scenes” work. I had always talked about doing it through a consulting service, but there were a ton of reasons why I thought that approach wouldn’t work.

Then, enter StatStak, and why you’ve barely seen or heard from me for nearly 3 years.

I knew if you lined up 100 different baseball businesses you’d find 100 different ways that they had duct taped 100 different softwares together to run the back end of their business.

StatStak replaced it all. Founded by the rarest of rare guys… an ACC pitcher that knows how to code & run spreadsheets. A unicorn of sorts.

At the very core of what I saw in our software was the ability to do 2 things for a business owner… SAVE TIME and MAKE MORE MONEY.

So where have I been for nearly 3 years?

I’ve been quietly calling on my friends & friends of friends to show them StatStak. Hundreds & hundreds of them.

We’ve grown from a 3 man team when I came on board to a nearly 25 person team.

We’ve grown from about 10 beta users when I came on board to pushing around 400 baseball & softball businesses on the platform as of this moment.

I have quietly brought in over 40% of our business to date.

We have now reached the time to no longer be quiet. It is now time to be very public.

And as of just a few weeks ago, we have rebranded from “StatStak”, a name that was a great fit for a data analytics tool, to “Baseline” which is a much better fit for what we are today.

I’m so thankful to Baseline for allowing me to multiply the number of coaches, players & parents I’m able to impact.

Our team is locked in. We are quickly realizing the goal of becoming the standard operating system for baseball & softball businesses. We are helping hundreds of business owners achieve 2 huge goals… SAVE TIME and MAKE MORE MONEY.

There are a million software platforms out there. But there’s only 1 that is built by baseball guys, specifically for baseball & softball businesses.

I joke, but it’s not a joke, that we quite literally have the hardest throwing software sales staff in the history of the world. I want to put you in touch with those guys & girls I affectionately call our “bullpen”. They’ll sit with you & listen to how you want to run your business then share with you how we can match up with your vision.

It is not unusual for 1 of our partners to turn off 3 to 7 different pieces of software when they come onboard with us because we’ve packaged all of those functions under 1 roof, making their lives & the lives of their customers easier.

Things we currently have the capability of handling, without locking you into contracts…

💻 Website
⏰ Booking Lessons / Rentals
⛺️ Camp / Membership Registration
🔌 QuickBooks Integration
💬 Messaging
📈 Data collection
👤 Player profiles
📊 Leaderboards
📍 Alumni Maps
👥 Team management w/ Autopay
🏋️ Programming / Remote training
📆 Calendars
💳 POS
📱 All under 1 login
💸 95% of our partners pay $0/month

I’ll say the same exact thing that I’ve told hundreds of baseball business owners over the last 3 years…
I’d love to show you our software.
I don’t know if we’re a perfect fit for you.
You’ll need to see it and decide for yourself.
And most importantly, if we’re not a perfect fit for you right now, no worries, we’ll stay friends!
If you’re looking for a way to possibly SAVE TIME and MAKE MORE MONEY with your baseball or softball business, either call me directly to talk for 3 minutes and I can tell you pretty quickly if it’s worth seeing a demo, or just go ahead and book a demo here… https://t.co/a5YC03fSGL
Thanks for listening!

Rich Prado
[email protected]
804-852-8468
Book a demo at https://t.co/a5YC03fSGL

[Play In School @PlayInSchool]

Majority of MLB has been shut down for 6 weeks already.
Meanwhile, 10 year olds that have been going since February have tournament this weekend.

[Play In School @PlayInSchool]

@UOrganization Will you DM me so that I can reply? Thanks! Trying to reach James.

[Play In School @PlayInSchool]

Good luck to you HS guys. Times have changed.

[Ole Miss Baseball @OleMissBSB]

Portal power 😤

[Play In School @PlayInSchool]

THIS! And simply blocking ex pros that nobody has ever heard of that spends all day bashing kids & coaches goes a very long way.

[Trey Hannam @TJHannam10]

My updated muted words, it’s exhausting.

Did you make players better today?

Were you the coach you wish you had today?

[DMV Prospects Baseball @DMVProspectsBSB]

27’ C/1B @b_reiner24 seeking all high academic opportunities.
.400+ BA, 8 💣 and 12 2B since spring
Team captain (HS and Travel)
📐 6’4 195
📚 3.82/4.69w / 1430 SAT
Verified 101+ EV
ℹ️ /🎥

https://t.co/NaONREEnjd

[DMV Prospects Baseball @DMVProspectsBSB]

George is starting to take off!!! The ‘28 6’2 195lb RHP from @baronsbaseball was 86 at GW, 87 on the mound this past weekend.
📚 3.4/4.1wGPA
🏃🏽 6.8 60

https://t.co/ALMDsHxfYo

[Play In School @PlayInSchool]

@UOrganization Do you mind DMing me so that I can reply? Thanks!

[Play In School @PlayInSchool]

I regret to inform you that I just saw a HS player post an Ai flier promoting themselves, complete with flowery buzz words. Competitive. Dedicated. Relentless. Vomit inducing.

[Play In School @PlayInSchool]

I’m in favor of a data center on every block if it means that travel baseball orgs will be able to produce fliers that don’t all look exactly alike.
Every flier be like…

[Play In School @PlayInSchool]

I’m in favor of a data center on every block if it means that travel baseball orgs will be able to produce fliers that don’t all look exactly alike.
Every flier be like…

[DMV Prospects Baseball @DMVProspectsBSB]

Another ‘27 OF to look into. High academic. Updated @playinschool profile w/ everything you need on Slice 👉https://t.co/FiV5YU0DLC
6.7 Runner
Upper 9s EV
Hit 4 HR this Spring in the WCAC conference for @GonzagaBaseball

[DMV Prospects Baseball @DMVProspectsBSB]

‘27 C/1B - 7 HR this year. .452BA/1.403OPS Seeking Ivy, Patriot, Centennial, NESCAC, NCAC program
🏫 @WC_Baseball_MD
📐 6’3 190
📚 3.8/4.6w / 1430 SAT
Verified 101+ EV
Recommend ✅
Attended @HeadfirstHRoll and @ShowBallCamps this summer
ℹ️ /🎥 https://t.co/NaONREEnjd

[Play In School @PlayInSchool]

Most lukewarm hot take on the topic of price of youth sports being “too expensive”…
Parents have free will and nobody is forcing them to sign their kid up.
And the government definitely should not impede on any business providing service to their communities.

[Play In School @PlayInSchool]

Am I the only one that won’t miss having 26 year old grown men on amateur athletic teams?

[CFB Kings @CFBKings]

BREAKING: The NCAA is officially adopting the age-based eligibility structure, giving players 5 years to play 5 seasons from either when they enroll or from the season they turn 19 (whichever comes first).

The Division I cabinet was unanimous in their vote for the new model.

[Play In School @PlayInSchool]

Really neat how… every… single… 100%… of orgs… nationwide… have all decided… to use the… same… exact… Ai flier… to promote whatever they have coming next.
Like, not a single deviation.
Pretty impressive.
Way to lead from the front guys.

[Play In School @PlayInSchool]

Pro & college baseball coaches should look to college softball for in game wardrobe inspiration.
Literally zero reason to go full uniform anymore.

[Play In School @PlayInSchool]

Plenty of great baseball related stories will be written about Avent, but 1 of the stories I love most about him was the time he gotten bitten by a snake while on a hike and then he just snatched that snake up & carried it with him to the hospital. What a stud move.

[Jacob Rudner @JacobRudner]

BREAKING: NC State head coach Elliott Avent has announced his retirement after 30 years atop the Wolfpack program. He is NC State's all-time winningest coach with 1,103 wins.

https://t.co/GBX8VqyslR

[Play In School @PlayInSchool]

When two 9u travel ball teams from Richmond drive to Philly to play against each other in the "World Series".

[11Point7 College Baseball @11point7]

Cal and Stanford playing a single elimination game in Charlotte, North Carolina will never not be funny.

[Play In School @PlayInSchool]

Dude. We get it. You don't like D3. You think it's too expensive. You don't think they can play.
I live in Virginia, who happens to have 7 teams heading to the tournament this year.
I can tell you, there are plenty of folks that can afford the tuition! There are plenty of good teams.
And many, many, many of these kids will be earning salaries $100k/year 3 years after graduating because the schools are top tier. Maybe there's life after baseball?
Not all kids are fits for all schools. If you don't have kids with top grades from families that can afford expensive tuition, that's ok, but no need to spend all your time railing on D3 schools.
I played D1 at 1 of the best academic schools in the country.
My wife ran track at a D3 in the same state that would have laughed at me if I applied.
As time goes by, I envy her experience compared to mine.
For the sake of your players, I hope you begin to be more open minded.
Be well.

[Alixon Herrera-Martinez @alixonmartinez2]

Former D1-D2 players coaching D3 baseball 😂😂😂😂😂😂😂

Do you get the joke? Selling lies.. they don’t even believe in..

Come Here for a year, develop and I will help you transfer 😂😂😂 sureeee

[Play In School @PlayInSchool]

102,000 fans at last Bananas game.🍌

[Barstool Baseball @StoolBaseball]

Duran hits a home run the opposite way to……no one?

[Play In School @PlayInSchool]

Some grouchy old school baseball guy will complain about this while 102,000 have the time of their lives watching this.

[Joe Pompliano @JoePompliano]

The Savannah Bananas will play their biggest game ever tomorrow night — over 100,000 at Kyle Field in College Station. That’s wild.