Vladyslav Podolianko

Head of Retention | 9-figure eCom experience | CRM, LTV & Growth | Building a Media Buying Agency | SUP4K AGENCY

[Vladyslav Podolianko @Podolianko_]

@DTCMidas Interesting, but I think revenue per visitor matters more than just opt-in rate

There's also a risk of attribution cannibalization here

Some customers would've purchased anyway, but now we're giving them an extra discount and losing margin

Has anyone tested popup holdout?

[Sarah 🦕 @SarahLevinger]

Been marketing for 15 years and I NEVER KNEW THIS. 🤯

You can increase purchase intention on PDP pages by 30%…just by showing how many VIEWS a product has.

According to the research: “‘156 views’ had a +30% effect and ‘390 bought’ gave a +53.5% boost [in purchase intent].”

[Vladyslav Podolianko @Podolianko_]

@ashvinmelwani @MentorPass But how can you get social proof without ads? Anyway you need to find your first customer and review as well