Poe

IDCEFx

[Felix 필릭스 Central @FLXCentral]

Felix of Stray Kids Selected as the Hallyu Artist for the 2026 Hanbok Wave Project

On June 17, the Ministry of Culture, Sports and Tourism announced that Felix of Stray Kids has been selected as the Hallyu cultural artist for the 2026 Hanbok Wave project. Felix will collaborate with five Korean hanbok brands to showcase the modern appeal of hanbok to audiences around the world.

Hanbok Wave is a project led by the Ministry of Culture, Sports and Tourism and the Korea Craft & Design Foundation, which develops hanbok products through collaborations between talented hanbok companies and Hallyu artists while supporting the promotion of Korean hanbok brands.

Now in its seventh year, Hanbok Wave has previously partnered with major Hallyu stars including former figure skater Kim Yuna (2022), singer and actress Suzy (2023), actress Kim Taeri (2024), and actor Park Bogum (2025). Through these collaborations, the project has successfully promoted the unique beauty, cultural value, and global competitiveness of hanbok both in Korea and abroad.

Applications for companies wishing to design and develop hanbok in collaboration with Felix will be accepted from June 17 to July 10. The Ministry and the Korea Craft & Design Foundation will evaluate small and medium-sized enterprises in the hanbok industry based on expertise, originality, feasibility, and potential impact, selecting a total of five companies.

Each selected company will create 10 hanbok designs inspired by Felix's image and symbolism. The completed hanbok collections will be unveiled through fashion editorials, digital billboards in major cities such as Seoul, New York, Paris, and Milan, as well as various promotional content both domestically and internationally.

Jeong Hyang-mi, Director General of Cultural Arts Policy at the Ministry of Culture, Sports and Tourism, stated:

"As K-content continues to gain global influence, international interest in hanbok has never been greater. We hope that this project with Felix will serve as a catalyst for establishing hanbok as attractive and desirable cultural content among fans around the world, including in North America and Europe."

🔗 https://t.co/7w6Tu0IOHI

FELIX 2026 HANBOK WAVE
#FELIX_Hallyu2026Artist

[FELIX CRAVE @FLXCRAVE]

Ateez's Wooyoung mentions #FELIX in a recent video:

They told a restaurant owner that Wooyoung is a well-known star, and the owner replied “I ONLY KNOW YONGBOK.” They then said that they were close with Yongbok, and the owner immediately agreed for reservation and let them film.

[litzy @915bbok]

they were trying to book a restaurant and they told the owner that wooyoung is a world star, but the owner said ‘i only know yongbok.’ so they said he’s close with yongbok and the owner immediately said okay lmao

[Poe @Poe2200]

@anne585226 I could say a lot more, but I’ll leave it at this: Felix is intelligent, grounded, and I think he’s become very pragmatic too.

[َ @felixssource]

#FELIX @/yong.lixx Instagram story update

Thank you so much @LouisVuitton nicolasghesguiere 💙💙💙

[Felix 필릭스 Central @FLXCentral]

HERA is teasing a new chapter with global ambassador #FELIX ✨🪞

Felix is alone on set... 👀

#FELIXxHERA #HERA https://t.co/hoXqkiu2bp

[HERA Thailand @HERAThailand]

Felix is alone on set... 👀

#HERAThailand #HERABeauty
#HERA

[비니2 @spearhyunnie2]

felix instagram story update: "thank you so much 💙💙💙"

[Belle_ñ_Slow_IT⁴ⁿ¹ @Belle_Lix_ie]

Happy birthday Minnie 🐶
May happy house stay happy forever, and may you both be free from the shackles of the jealous individuals and particularly free of that company.🐥🐶

[Fan Felix 필릭스 Universe @SKZ_Lixiverse]

🥳 HAPPY SEUNGMIN DAY 🥳

Seungmin, you have brought so much joy to STAY with your music. Your voice has healed hearts and soothed souls. We love every chaotic moment between you and Felix, in particular the culinary disasters.

Wishing you a wonderful day full of all the good things.

Admins ❤️ 💜 💚 🩶 🖤 💛 💙

SEUNGMIN HEALING VOICE
#널_감싼_우주가_될게_승민아
#DivineVocalSeungmin
#HappySeungminDay

[𝙁𝙀𝙇𝙄𝙓 𝙑𝙄𝙍𝘼𝙇 𝘼𝙍𝘾𝙃𝙄𝙑𝙀 @BbokRisma]

We urge JYPE to take immediate action against this TikTok account with nearly 1M followers that is impersonating #FELIX by using his IG posts and previous Lives, exploiting his identity to scam people.

ONE LABEL PROTECT FELIX
#ProtectFelix @Stray_Kids @stay_support @jypnation

[Nicole @maniachan__]

Flx diciendo en bubble que quiere hacer un dueto la próxima vez y yo quiero manifestar que haga uno con Mnho porque desde que ví este edit, estoy obsesionada con sus voces combinadas

[FELIX BASE VOTING @FELIXBASE_]

🏆AWARDS DONATION DRIVE🏆

#FELIX is Nominated in Multiple Polls Where Winner will get Award. To Win These Polls We Needs Funds as well as you'll Support. Every Contribution Matters help us Reach These Goal For Felix 💙

❇ Current Goal : 52%
🔗 :https://t.co/QsyzrOx5fg

#필릭스

[Felix 필릭스 Central @FLXCentral]

📸 [260921] #FELIX @ yong.lixx new Instagram Story update

Felix received personally bouquet sent by Louis Vuitton Artistic Director Nicolas Ghesquière.

‘Dear Felix,
Wishing you the happiest of birthdays. I look forward to seeing you very soon!
With love, Nicolas’

‘Thank you so much 💙💙💙’

#필릭스 #フィリックス #李龙馥
#FELIXxLouisVuitton

[FELIX CRAVE @FLXCRAVE]

HAPPY BIRTHDAY SEUNGMIN 🐶✨

May your beautiful vocals and dedication continue to create magic in every song. Wishing you all the happiness and success your incredible talent deserves🤍

SEUNGMIN HEALING VOICE
#널_감싼_우주가_될게_승민아
#DivineVocalSeungmin
#HappySeungminDay

[STAYonAIR @STAYonAIR2503]

🤎🎂 Happy Birthday, Seungmin! 🎂🤎

Today is a special day, we celebrate you, not just for your amazing talent and passion for music, but for the comfort, joy, and genuine love you share with everyone around you.🐶🤎

Thank you for filling our days with your beautiful voice, your warm smile, and your laughter. Your voice brings comfort to our hearts, and your passion, kindness, and dedication inspire us more than words can express. 🫶🏻

May you always find reasons to smile, feel cherished by the people around you, and know just how deeply loved and appreciated you are. You deserve all the beautiful things this world has to offer.🌷✨

Happy SEUNGMIN Day! 🎉
May your day be as lovely, warm, and wonderful as the happiness you bring into our lives! 💫🤎

STAYonAIR Team 🧡🖤

SEUNGMIN HEALING VOICE
#널_감싼_우주가_될게_승민아
#DivineVocalSeungmin
#HappySeungminDay

[َ @felixssource]

Bang & Olufsen’s Head of Marketing & Communications shared #FELIX’s airport video on her IG Story

"🖤🖤🖤
Yong.lixx @BangOlufsen "

#FELIXxBANGOLUFSEN

[About Felix @AboutFelixYT]

Nicolas Ghesquière sent a warm birthday message to #FELIX:

“Dear Felix,
Wishing you the happiest of birthdays.
I look forward to seeing you very soon!
With love,
Nicolas”

The genuine care and closeness between them always shines through💛

[Felix 필릭스 Central @FLXCentral]

During the filming of the recent Pepero commercial, Felix reportedly assisted the production team by interpreting between the Korean-speaking director and the foreign models on set.

According to one of the models, all models participating in the shoot were foreigners, and with the manager who usually communicated with them unavailable, the director had to communicate with them directly. Felix stepped in to translate between Korean and English, ensuring that the director and models could communicate clearly throughout the shoot.

The model noted that Felix took the time to make sure everyone understood each other, despite not being required to do so, and praised his consideration and willingness to help.

🔗 https://t.co/aGLus1eBs5

#필릭스 #Felix #フィリックス #李龙馥

[💗𝔽𝕒𝕝𝕝𝕖𝕟_𝕗𝕠𝕣 𝕃𝕚𝕩_𝕊𝕂ℤ 💗 @fallen_skz]

So they weren’t teasing the actual song….

It’s a skzcode!!!!

Omg omg omg….