Social Media Detox. Highly recommend it 🙌Most of us think growth is about continuing to move forward, but it’s also about taking a step back, even for social media managers! I took an unintentional hiatus from social media & now I’m back, feeling rejuvenated & more intentional!
Friendly reminder you that your designers, photographers, florists, and basically anyone you work with thrive off of encouraging words! If you work with someone and they do a great job, let them know! Spread the love around like glitter. 🤩
As we get closer to the weekend some of you might be looking at your to-do list & thinking, "There's no way I can get this all done!" It's okay, friends, we've all been there! It's easy to let time get away from us. I'm sharing 3 of my favorite productivity hacks!
Jumping for joy because it’s Friday, that means one day closer to the weekend!
#lovefriday who’s with me?! 🙌🏻
Whatever you may have planned, we hope you have a wonderful one!
Social Media Detox. Highly recommend it 🙌Most of us think growth is about continuing to move forward, but it’s also about taking a step back, even for social media managers! I took an unintentional hiatus from social media & now I’m back, feeling rejuvenated & more intentional!
Here are a few practical ways to get to know your customers: Read reviews - This might sting if you have bad reviews, but you’ll never understand your people if you don’t listen to them. What are you doing to get to know your customers? Let us know!👇
"How well do you know your customers? Here are 5 simple questions to understanding your clientele! Think outside the box, there is no limit to your creativity
Here are 5 simple questions to understanding your clientele! Find out more about how you can understand your best demographics and strategically target these markets. Contact PointSocial today!
Getting to know your customers doesn't have to cost a lot. You don't have to invest hundreds in market research. There are lots of ways you can do it for free. If you'd like some ideas, send us a message, visit our website, let's work together!
When you understand your customers, it's much easier to grow your business. Knowing what motivates them to buy your products, the emotional need the product fulfills. All help you to create the right offering. Speak to them in a way that resonates on an emotional level!
If you need help planning your content or developing a bespoke strategy for your business, get in touch.
Whether through consultation, account management or training we can help you understand the process and consistently create content that connects with your customers.
You've all heard the proverbial 'What comes first, the chicken or the egg?' But what comes first for your social media? Content or customers? You need great content to attract, inform & share with your customers but you need to know your customers in order to create great content
The Content Creation Cycle is a simple process that can be adopted by any business, big or small, to help ensure that they are producing online content that reaches their digital objectives.
📨DM us let us know how we can help you!
Social media is the most efficient tool to grow your business, but it can get tiring to manage. No worries, you focus on the things you’re good at and so will we! We can manage your social media to increase outreach and help you connect with new clients!
I know the concept of CONTENT PILLARS is kind of unclear. The misconception is that your content pillars are educational, promotional, inspirational, & entertaining. These are NOT your content pillars; these are the type of content you need to create based on your pillars.
Your content pillars are the key themes that dictate your content, they help you stay focused and relevant for your buyer's persona. They keep you on track, so your content strategy is directed at your ideal client. Your content pillars are based on your audience’s pain points.
Do you struggle to come up with content ideas? I’ve got you! First of all, I know content creation and coming up with the actual content ideas can be overwhelming. I’m not going to lie, before I organized myself and got the hang of content pillars, I struggled A LOT too.
In our branding packages I look at-
✔ Color psychology
✔ Font psychology
✔ Illustrative & iconography style
✔ Imagery style
The complete picture is what your perspective clients are viewing. How does your brand stack up? Or could it do with some love?
In our brand design process, we look at the complete picture. What brand would you pick out of two that offer near-identical services? Hoping you’d select the brand which looks professional, bold, consistent, fresh and makes an effort to connect with you in a meaningful way