🇮🇹 The speech that all of Italy heard. And that the world must hear.
In a country that will host the Olympic Games, Italian Senator and Vice President of the Human Rights Commission Filippo Sensi took the floor and said what should have been said out loud long ago.
He called it a disgrace that the International Olympic Committee disqualified Ukrainian skeleton athlete Vladyslav Heraskevych.
Not for doping.
Not for violating fair play.
But for… memory.
For a helmet bearing the faces of Ukrainian athletes — his friends, colleagues, champions — killed by Russia.
The IOC stated that the helmet “did not comply with regulations.”
And then Sensi asked a question that brought silence to the chamber:
Does aggressive war comply with regulations?
Is there a separate technical protocol for it?
The correct angle of a missile strike?
The permissible size of a crater?
An athlete prepares for the Olympics for years.
A Ukrainian athlete trains between air raid sirens, in shelters, under news of the dead.
He overcomes fear, exhaustion, and loss.
And he steps to the start line not only for a medal — but for the right to exist.
And he is suspended… for remembering.
Because memory is the most dangerous substance. It is hard to add to a prohibited list. But apparently, someone would very much like to.
The senator named names. Just a few among more than 650 Ukrainian athletes killed by Russia:
▪️ Yevhenii Malyshev, 19, biathlete — killed in Kharkiv.
▪️ Mariia Lebid, 15 — missile strike in Dnipro.
▪️ Dmytro Sharpar, 25, figure skater — killed in Bakhmut.
▪️ Volodymyr Androsiuk, 22, track and field athlete — also Bakhmut.
▪️ Daria Kurdel, 20 — missile strike in Kharkiv.
▪️ Alina Perehutova, 14 — standing in line for water with her mother in Mariupol.
▪️ Maksym Halinichev, 22, boxer — killed defending Luhansk region.
▪️ Viktoriia Ivashko, 9, judoka — missile strike in Kyiv.
▪️ Kateryna Diachenko, 11, gymnast — airstrike on Mariupol.
▪️ Karina Bakur, 17, world kickboxing champion — shielded her father with her body.
These were the faces Heraskevych wanted to carry with him to the start line.
So that they would “compete” alongside him.
So that their dream would not die with them.
And for that, he was punished.
Because it turns out that the faces of murdered athletes violate regulations.
But their absence on the track does not.
In his speech, Sensi said the most important thing:
The Olympic Committee did not lose an athlete.
It lost its most valuable medal — its conscience.
Sport without memory is just a show.
Sport without humanity is just decoration.
Sport that fears truth is not about peace.
The Olympic movement was born from the ideals of honor, dignity, and unity.
Yet today Ukrainian athletes must prove not only their strength — but their right to remember their fallen.
And if memory becomes a violation of regulations — then the problem is not the helmet.
The world must hear this.
Because silence is also a position.
And indifference is also a choice.
Memory cannot be disqualified.
And conscience cannot be added to a prohibited list.
🇺🇦 We remember every one of them.
And we will not allow their names to be erased.
WELCOME TO YOUR DAY 2 REKT REPORT!
Pete Arnesen and @rektdrinks sidekick Connor Manning present the Best Tech Moment, Biggest Moment and Rekt Moment of the day.
Getting rekt at sea.
We're excited to announce that @opensea is now the official marketplace for $REKT, @rektguy and @rektdrinks NFTs.
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From Jan 12th until Feb 28th, Rekt Drinks Rewards go live in-store at almost 200 @GiantEagle locations.
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Nemám slov!
Zdíša @zdislavapokorna@enkocz
Můžete jasně říct za vládu, že stojíme za Grónskem jako osm dalších zemí?
Orange clown 2.0 @AndrejBabis "Nemůžu! Proč bych to řikal?!"
Omg chujlo hoď sem něco, tady je potřeba začít úplně znova 🙄
#fuckbabiš
Become a Rekt Millionaire!
Buy a 4-pack of Rekt in any participating @GiantEagle store ($6.99) and get 50M $REKT (currently worth $17!)
Find your local store below in Ohio, Indiana, Maryland or Pennsylvania 👇
Budu volit jednu ze stran pětikoalice, protože...
✅️ Od prvního dne války na Ukrajině stojí na správné straně. Českem se díky nim inspirují i daleko větší a vlivnější země. Máme pevnou a jasnou zahraniční politiku
✅️ Nikdy by nevládli s komunisty, proruskými stranami a extremisty. Jsou to jejich přesné protipóly
✅️ Neútočí na demokratické, nezávislé institice a nesnaží se je ovládnout. Narozdíl od opozice, která to už teď v případě vítězství avizuje
✅️ Jsou jasně PROZÁPADNÍ, PROEVROPŠTÍ a PROATLANTIČTÍ
✅️ Až na situaci okolo odchodu Pirátů se vládní strany nehádají, vláda se co měsíc nerozpadá a občané nejsou obtěžováni pravidelnými roztržkami
✅️ Bez jakýchkoliv kolapsů zaintegrovali 300 000 válečných uprchlíků, kteří v ČR pracují, platí daně a pomáhají stabilizovat rozpočet. Některým azyl v ČR bezpochyby zachránil život
✅️ Odstřihli Českou republiku od ruské ropy, plynu a elektřiny. Jsme tedy 100 % nezávislí na totalitním státu, který nás v minulosti také napadl a teď útočí na Evropu
✅️ Nespolupracují s Ficem a Orbánem, jsou pro ně vzorem jak to nedělat.
✅️ Zkrotili inflaci z 18 % na 2,7 %. Máme teď lepší čísla než Polsko, Slovensko a Maďarsko
✅️ ČR má za jejich vlády minimální nezaměstnanost
✅️ Důchodci si reálně polepšili, dostali od současné vlády víc než od té Andreje Babiše
A bylo by toho určitě ještě daleko víc. A všechno to mnou vypsané v období krizí a válek fakt není málo ✌️🙏
Pokud by měla v Česku vzniknout nová politická strana, která by po vzoru Pobaltí měla v programu primárně skutečné, tvrdé a okamžité vypořádání se s veškerým ruským vlivem v Česku, podpořili byste takovou stranu ve volbách? A jak by se měla jmenovat?
Za RT děkuji. 🤞🍀
$REKT, the first ever "brand coin".
Obviously I have been making a lot of noise about REKT over the past few days. One of the most common questions I have received is:
WTF is $REKT and how does it relate to @RektBrands, @RektDrinks etc?
I will do my best to offer my perspective of “why $REKT?”.
Forewarning - this is a reasonably lengthy read and if you are completely new to REKT you will need to read the whole thing as the story is relevant. If you can’t be bothered to read it all that’s fine because our goal is primarily to attract those who see and believe in the longer-term vision.
Background & Timeline
Rektguy NFTs — We started with an experimental FREE mint of 8,814 NFTs in May 2022. Zero proceeds and zero roadmap.
Community Growth — We formed an extremely strong community because:
- We weren’t extractive and acted with genuine intent.
- Everyone in crypto (and life) can relate to being "rekt".
- It launched just before a brutal bear market, which made the theme extra relatable.
From Meme to Brand — In summer 2023, we saw potential to scale “REKT” beyond NFTs. The logo (my handwriting) felt very brandable. We chose drinks as our physical product—mass marketable, and on-brand with Rektguy holding one. The drinks are simply flavoured sparkling water; zero alcohol, zero caffeine and less than 5g of sugar per can. The idea is you can drink something healthy while actually looking/feeling cool.
Drink #1 — After some early 2024 hiccups, we manufactured 10k drinks for our IRL events. Feedback was unexpectedly great. We knew we had something special.
Web3 Integration — We flipped the token model: instead of on-chain engagement, we rewarded off-chain actions (buying drinks). Unlike other consume-to-earn models, we had a die-hard community ready to engage.
Equity Drop — In April 2024, we gave 10% of Rekt Brands Inc., the parent company that owns Rekt Drinks, to Rektguy NFT holders (5% claimed), using a Reg-CF-compliant structure. No promises were ever made around NFTs. This was about aligning community and company for real.
First Big Launch — We manufactured 250k drinks, putting 222k up for sale in Oct 2024. The US supply sold out in 4 hours, global supply was gone in 44 hours across 32 countries. Our numbers beat major UK sparkling water brands for daily volume in major retailers. Even if short-lived, it proved a point: web3 can scale IRL.
Capital Raise — In Nov 2024, we raised $1.5M via a SAFE from angels and friends—no VCs—to keep things community-first. People backed the vision (or just us) and believed in the chaos.
$REKT Token — Also in Nov 2024, we launched @RektCoin as a no-vesting memecoin airdrop to NFT holders, social questers, drink buyers, and the team. 39.2% was held for future rewards. FDV peaked at $130M, then dipped to $13M by March 2025 in line with the market.
Buyback — In April 2025, Rekt Brands Inc. bought $100k of $REKT at ~$20M FDV, believing it was undervalued using profits generated from the sale of Rekt Drinks. The flywheel had started.
Drop #2 — May 2025: we launched 223k drinks with @AbstractChain. Buyers earned $REKT and Abstract XP. The entire supply sold out in just 40 minutes worldwide. Rekt Brands Inc purchased an additional $100k in $REKT at an FDV of approximately $60m, still believing the token was undervalued.
This brings us to the present day, with the token sitting at an FDV of about $90m, with the $REKT airdrop from the Abstract collab having completed.
WTF is a Brand Coin?
While $REKT is a memecoin, if you have spent a lot of time in memecoins you will know that the term is actually rather broad. There are internet memes such as $PEPE, there are celebrity coins such as $TRUMP, there are culture coins such as $MOG, etc etc. These all fall into the category of a memecoin, and the common denominator for the most successful coins is that they are relatable and something a large group of people identify with. I feel BOTH of these points describe the feelings of our community to the concept of REKT.
However, REKT is not a concept that fits into any of the former sub-categories. @RektBrands is a brand that encompasses a range of ideologies including aggressive risk taking, degeneracy and the ability to survive even when you’re down bad. @RektDrinks are the tangible engine to the brand, but like Red Bull or Monster Energy, REKT is more than just a drinks company, it’s a way of life.
Now, let’s say you’re a fan of an upcoming brand (in any industry), you probably buy a lot of their products and express some loyalty to them, and are rooting for them to make it big. One day you will boast about how you “found them first”. However, beyond bragging rights, you have nothing to really show for your vision.
Now, imagine that this brand had an official coin. The coin does not own any of the IP or technically benefit from any of the company’s revenues unless the company decided to buyback the coin like Rekt Brands has, however, it is an asset that appreciates in price due to speculation, attention and an improving sentiment for the company it references. It is not a security or a financial instrument, it has no inherent value, yet its price moves up as the company expands and gains success.
Now as the brand succeeds, you can show off how early you were, how much you supported and believed in the vision. Additionally, as the brand succeeds and the brand coins price increases, not only did the brand and its shareholders win, you won too. The brand also has a mechanism to easily track who believed and followed them, who supported at every opportunity.
This is, what I am officially classifying as a “brand coin”. A brand coin is a token for supporters of a brand; it’s for fans who may not have the opportunity or capital to invest in a private seed round, but should be rewarded for their loyalty and playing an instrumental part in a brand’s success.
And this is exactly what $REKT is.
Does $REKT own the Rekt IP? No. Does $REKT earn revenues from @RektDrinks sales? Not strictly. Does $REKT share company profits with its holders? No. However, if @RektBrands and @RektDrinks becomes a globally recognised brand, will $REKT appreciate in price? The answer is almost certainly yes, not to mention Rekt Brands Inc. has also been repurchasing $REKT from drinks revenues.
Final Thoughts
If you have made it this far then you are my target audience. If you are bored of punting around mindless memecoins of random animals and are looking for something with a real story, I think $REKT is extremely exciting. We are not the first “consume to earn” project, however, I do think we are onto something and the numbers speak for themselves. I believe this is a cool opportunity to buy into an underdog story, and I am certainly all in on everything REKT. It’s important to understand how much people truly resonate with the word REKT and our goal is to make it a global brand. I believe we are already the most recognised “REKT” project within crypto, and our recent purchase of rekt dot com will also put us in pole position outside of web3. @iliketabz and I generally try to practice modesty, but just this once we will confess that we set ourselves extremely high standards in life and have serially achieved them; REKT will be no different.
The future of ANIME is Breezy.
@midnightbreezey is honored to receive an allocation of $ANIME by @Azuki . A statement for the future. Quality comes first.
The Lonely Road is paving the way for anime. Stay Breezy, stay bullish