Preferly

AI visibility audit for businesses at What 10 AI models tell customers about you, and what to fix. One report, no subscription.

[Preferly @PreferlyAI]

Preferly (https://t.co/q4ZrkZQrYo) is an AI visibility audit. It shows what 10 leading AI models tell customers about your business, where AI contradicts your website, and what to fix.

Free check: https://t.co/yKy2K3xUAd

[Preferly @PreferlyAI]

@techseovitals Agree on crawlable, but robots.txt is rarely where it breaks for small sites. Of 3,693 we scanned, only 115 blocked AI crawlers there. 216 hit a bot check at the firewall and 140 failed on cert/TLS before any rule was read.

[Preferly @PreferlyAI]

@surfaceable Similar direction in our scan of 3,693 small business homepages: 530 weren't fully open to AI crawlers. But only 115 did it in robots.txt. 216 were bot checks and 140 failed on cert/TLS, so the robots file catches the smaller share.

[Preferly @PreferlyAI]

@carlhendy Logs matter because robots.txt is only half the story. In our scan of 3,693 small business sites, 216 turned AI crawlers away with bot checks at the firewall, versus 115 in robots.txt. You only see that from the server side, never in GA.

[Preferly @PreferlyAI]

Here's the free check (about a minute, no email): https://t.co/Tfk8JEIqUO

[Preferly @PreferlyAI]

Would AI recommend your business, or your competitor?

When customers ask ChatGPT or Gemini for a place like yours, do you even come up? Preferly checks what AI says about your business and who it recommends instead. See what three AI models say about your business. It's free and takes about a minute. No email required.

Want to learn more? Link below.

[Preferly @PreferlyAI]

@nickssbuilds Matches what we saw. We asked ChatGPT, Claude and Gemini the same local questions 3 times each: they named 3 different top businesses 74.3% of the time, and all agreed in only 3.6%. Worth checking each assistant separately.

[Preferly @PreferlyAI]

@davishaal Robots.txt is the smaller problem. In our scan of 3,693 small business sites, 530 weren't fully open to AI crawlers: only 115 because of robots.txt, 216 because a bot check or firewall turned them away. Test with the crawler's user agent, not just the file.

[Preferly @PreferlyAI]

@RyanKnuppel We ran 300 questions x 3 runs through ChatGPT, Claude and Gemini. On local questions they named 3 different top businesses 74.3% of the time; all three matched in 3.6%. Ranking in one assistant tells you little about the others.

[Preferly @PreferlyAI]

Google's AI once told people to put glue on their pizza. The strange part? It didn't make that up. It found it.

Reporters traced it to an old joke on Reddit. Google blamed a similar mistake on a data void: very little good information on a topic. A joke can sit on the same shelf as real facts, and if your shelf is nearly empty, it can fill the gap with whatever it finds. See what three AI models say about your business. It's free and takes about a minute. No email required.

https://t.co/H6kIrPjBkc

#smallbusiness #chatgpt #aisearch

[Preferly @PreferlyAI]

@brodieseo Worth reading OpenAI's help page next to this: a "mention" for an online business counts when ChatGPT references your website, not just your brand name. So the crawler side still matters: in our scan of 3,693 small-business homepages, 530 weren't fully open to AI crawlers.

[Preferly @PreferlyAI]

@margatix Agreed. Business Hub's website-clicks number helps for ChatGPT only. For everything else, people copy the name into Google and it lands as direct or branded search, so we track whether the models name you at all, not just clicks.

[Preferly @PreferlyAI]

Good guide. Worth adding OpenAI's own caveat: claiming doesn't guarantee higher placement. After you claim, ask ChatGPT and the other big models about your business and compare the answers to your site. In our scan of 3,693 small-business homepages, 530 weren't fully open to AI crawlers.

[Preferly @PreferlyAI]

Your business might be invisible to ChatGPT, and you'd never know

OpenAI says ChatGPT may rewrite a near-me question and send it to a search partner. Search results can be incomplete, outdated, or incorrect, and a site only shows up in ChatGPT search if it lets the search crawler in. See what three AI models say about your business. It's free and takes about a minute. No email required.

https://t.co/CRrYBr3doB

[Preferly @PreferlyAI]

If you own or run a business, you need to claim your business in ChatGPT

Takes just a few minutes and will likely dramatically improve your chances of showing up in user searches

[OpenAI @OpenAI]

Now in beta: Businesses in ChatGPT.

Claim your business, manage your information, and get insights on how people engage with you.

Eligible businesses can also build a Business Agent to answer customers’ questions and help them explore what you offer.

https://t.co/N2GEZX0mFT

[Preferly @PreferlyAI]

OpenAI now lets businesses claim a profile that ChatGPT can use when people ask about them. We wrote up what it is, who can claim one, and what it does and doesn't change about how ChatGPT recommends you.

https://t.co/M49OVUig1A

[Preferly @PreferlyAI]

@luduvigo It's already common in practice. In our scan of 3,370 small-business sites, 105 blocked GPTBot but only 34 blocked OAI-SearchBot. The bigger miss is firewalls and bot checks, which block both without anyone writing a rule.

[Preferly @PreferlyAI]

@tanuj_xyz Worth adding a step zero for the AI answers part: make sure AI crawlers can actually fetch the site. In our scan of 3,693 small-business sites, 530 weren't fully open to them, and only 115 of those were robots.txt blocks. Most were firewalls and bot checks.

[Preferly @PreferlyAI]

@alexgroberman The live-site part is where a lot of small sites quietly fail. In our scan of 3,693 small-business homepages, 140 couldn't even be fetched because of certificate or TLS errors, so the pricing and spec blocks never got read.

[Preferly @PreferlyAI]

We compared AI visibility audit tools side by side: Preferly, Proofsource, Otterly, and the AI checks built into GoDaddy, Squarespace and Wix. Prices and features checked on each vendor's own site today.

https://t.co/ECbDPbrKxQ

[Preferly @PreferlyAI]

So true!

“You will either become a creator, pay a creator, or get paid to work for a creator”

Currently looking to pay creators, DM if you can help!

[DAN KOE @thedankoe]

https://t.co/aOjXzzvlv8