PLHresearch (@plhresarch on insta)

Pretty Little Head is the UK's leading research consultancy specialising in helping business find new and engaging ways of connecting with women.

[Let Clothes Be Clothes @letclothesbe]

Reading #Brandsplaining by Jane Cunningham and Philippa Roberts at @PrettyLitHead - not just relevant for marketing/ad managers etc, really accessible and insightful.

How brands 'create problems' in order to *sell* the answer - predominantly effecting women and girls.

[Sophie Devonshire @s_devonshire]

A challenge to the marketing industry to look at how to get it right/wrong when it comes to representing women in #marketing -another fab perspective from @PrettyLitHead in @nytimes https://t.co/wOKmSZuZN6 @TheMarketingSoc #MadebyMembers #inspiration #marketing

[Mi3 Australia @Mi3Australia]

https://t.co/5hHs1Rh5U6 #brandsplaining @PrettyLitHead #MarketingTwitter #advertising

[Natalie Nixon @natwnixon]

Honored 🙏🏽that "The Creativity Leap" made Founder of @ThirdLove @heidizaks list of books that have positively impacted her business along w/ authors @Erica_Keswin @aaker @nbagdonas @PrettyLitHead & @karagoldin 🎉🙌🏽😊 https://t.co/Ts7mEbmPhF via @Inc

[Rosie Hilder @Beacambio]

Delighted to see a link to a piece I wrote for @CreativeBloq about a sexist NatWest campaign in @guardiannews today. Thanks @PrettyLitHead! Your book looks super-interesting. https://t.co/vt7mvpk72k

[Behavioural Science Club @BehSciClub]

Excited for our esteemed guests in June & July at the #behavioralscience club @thebrainybiz @Leidyklotz @PrettyLitHead @FVericourt @kncukier @Viktor_MS @BioengineerGM @semiotico @1001StoriesIN
✅ https://t.co/gQ6rw3N8HW
Register here 👆 for the Sessions.
https://t.co/awgoV5ZH5O

[Contagious @contagious]

Contagious' @Bethan_Ashman interviewed @PrettyLitHead's Jane Cunningham and Philippa Roberts about their new book, Brandsplaining: Why Marketing Is Still Sexist and How to Fix It.

https://t.co/g1roPLmvBC

[Sophie Devonshire @s_devonshire]

Between ages 7 -10 over 1/3 of girls believe their appearance is the thing that mattered most about them. We are all understanding the responsibility and power of brands when it comes to #brandsplaining. Great article linked to the book from @PrettyLitHead https://t.co/Xm6WVtzQZW

[Contagious @contagious]

‘Since the beginning of time, brands have felt that they’re in charge of the relationship that they have with the female customer’. Read our in-depth interview with the founders of @PrettyLitHead: https://t.co/C4OtQmyZYQ

[Festival of Marketing @FestofMarketing]

Join Brandsplaining for their session at #FoM21's Fast Forward 'Marketing is sexist, here’s how to fix it - with live Q&A'.

Watch live 👉 https://t.co/7LyVHoYMbD

[TheFutureLaboratory @TheFutureLab]

Jane Cunningham and Philippa Roberts of @PrettyLitHead discuss the sneakily sexist tropes brands must avoid and how to engage an era of women immune to brands’ tactics. Hear from the two co-authors of new book, Brandsplaining, now on our blog : https://t.co/GgzmbEJUEM

[Lex Brookman @WhatLexySaid]

#Brandsplaining by @PrettyLitHead just landed on my doorstep. Excited to begin living in a world where Venus Ads are nothing but a figment from the past... #AmReading

[Sara Barqawi @SaraBarqawi]

BRANDSPLAINING HAS FINALLY ARRIVED! Very exciting stuff.

[Amy Charlotte Kean @keano81]

If you work in advertising, especially as a (male) strategist or (male) creative please read Brandsplaining.

The industry’s been talking to women all wrong for years. Let’s NEVER have a repeat of that Boots girls-dancing-in-the-sea ad again?

Here’s the best advice in the book:

[Tom Jenen @tomjenen]

Add "Brandsplaining" to basket.

It's time to take apart the patriarchy propaganda machine that is today's advertising - and build up new messaging that empowers women and girls.

Looking forward to it @PrettyLitHead

[The Bookkeeper @thebookkeepernc]

The Best a Brand Can Be? The Gillette Ad and Brandsplaining. https://t.co/l41Rq0UHed

[Agency 15 @agency_15]

Adding to our reading list--"Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It" by Jane Cunningham & Philippa Roberts, looks at how many brands are still using the 'good girl' persona in their advertising, albiet more subtly. https://t.co/vM4OZpWo0p

[M.A.D Communications @MAD_Comms]

The latest addition to the M.A.D bookshelf 📚 Can’t wait to get stuck into this one! #brandsplaining

[Masha  @wilsonjmashaka]

Brandsplaining: New books shows ‘sneaky sexism’ in language used in advertising to trick women https://t.co/WSGqsYSCPf

[gillwhittycollins @gwhittycollins]

Highly recommended for anyone who STILL thinks gender inequality isn’t an issue (!!) & especially those who maybe would like to positively influence women (rather than really irritate them) with your marketing/advertising
#brandsplaining ⁦@PenguinUKBooks⁩
#whymenwinatwork