A very proud moment for us at Proem!
Pradyut Dey, a member of our finance team and resident athlete has gone onto achieve podium finishes at the National Masters Athletics Championship in Chennai, representing Bengal.
His achievements include:
๐ฅGold - 400M Hurdles
๐ฅSilver - 400M
๐ฅSilver - 400 x 4 Relay
We are all excited for his athletic journey to evolve.
Congratulations Pradyut on making us, your family and your state proud!
A timely example of the significance of having a fan database strategy. Sports organisations must look to utilise the power of first-party data and expand their marketable universe.
#sportsbiz#fanengagement#data#sponsorship
https://t.co/pKd6NrEtBm
The importance of acquiring knowledge and learning from experiences is the equivalent of gathering relevant data in a bid to be more informed.
Books have been essential in providing this value. On #WorldBookDay, here are a few page-turners that we love
#sportsbiz#sport
โPlayersโ by @MattFutterman hits all the right notes when it comes to creating an orchestra that balances between Sport, History & Commerce. Each chapter providing an insight into key events that shaped the world of Business in Sport & Entertainment.
#WorldBookDay#SportsBiz
Here's a synopsis of one of our favorite chapters in the book.
Purchase here๐ https://t.co/RqNL4VI0Jz
Differences between the 1st and 2nd Editions explained here ๐ https://t.co/caD6W4jDTf
#SportsBiz#DataAnalytics#CRM#WorldBookDay
Finding an advocate for the importance of taking commercial decisions based on data in Sport is a rarity. #WinningWithData by @fionagreen66 provides just that. A descriptive look into the methodologies,value & necessity of aligning fan data with actions.
@WinnersCRM#Data#CRM
Initiated by our partners at @GoSportsVoices, this is a read for anyone interested in learning about the thoughts of the people that are spearheading a nation sporting transformation.
Find out more๐ https://t.co/jvoMxSKKd2
Purchase here๐ https://t.co/sAZOSRT88b
With compelling and inspiring essays compiled by professionals, writers & elite athletes across the country - โGo! Indiaโs Sporting Transformationโ provides a first-hand experience of understanding the vast potential being unearthed. @GoSportsVoices#SportsBiz#StarsOfTomorrow
Personalisation is the new marketing currency in Sport. Knowing your Fan Base, understanding their behaviours and customising content for them has become more important now than ever before.
Here is a look into the opportunities and benefits that #Omnichannel Marketing brings -
We are extremely excited to announce our partnership with @GoSportsVoices as their Strategic Analytics Partner. Our goal will be to identify impact areas through their data and find solutions to create new opportunities.
With the Narendra Modi Stadium open to International Cricket, here is a look into the development cost per seat of cricket stadiums across the region.
#INDvsENG#NarendraModiStadium#SportsBiz