Eric J. Johnson

Doing decision research to help everyone make better choices
The Elements of Choice Available now.

[Eric J. Johnson @ProfEricJohnson]

Glad to share the wonderful book cover with generous quote from Daniel Kahneman. Thanks to many others, and of course inspired by @R_Thaler and @CassSunstein Thanks as well to @riverheadbooks for the design and title help! @penguinrandom on sale Oct. 5th.

[Eric J. Johnson @ProfEricJohnson]

Join us at Columbia Business School for Bridging Domains, Inspiring the Future: The Legacy of Don Lehmann—a symposium looking forward to the future of marketing

May 2, 2026 | $150 PhD students free.
Register: https://t.co/AqkiuwaNUy
#Marketing #CBS #DonLehmann @OdedNetzer

[Eric J. Johnson @ProfEricJohnson]

Word cloud of career to date. Interesting to look at changes over time! 🦋 With help from Scholar Goggler https://t.co/HJusshQa9M

[Eric J. Johnson @ProfEricJohnson]

Word cloud of career to date. Interesting to look at changes over time! 🦋 With help from Scholar Goggler https://t.co/HJusshQa9M

[Richard H Thaler @R_Thaler]

Another idiotic move. Why would anyone who is not in the business of doing tax returns oppose people getting a pre-populated return. Could be at least 75% of Americans. In civilized countries you can file your taxes by text message!

[ነብዩ ይርጋ ጋሚ (አደፍርስ) @nebachew]

Design for others as you would like them to design for you.

[Richard H Thaler @R_Thaler]

Do a benefit cost analysis of US AID and you will be hard-pressed to find another agency that does so much good per dollar spent. We should be grateful to people like Atul who has taken time from his medical practice to help the poor, sick and starving around the world.

[Eric J. Johnson @ProfEricJohnson]

Its been going on for years....We wrote Dan, I believe in 2006 when we read an NIH research talking about him presenting this (our) result. He responded that it was a misunderstanding and clarified it. That's a long standing misunderstanding now on National TV.

[Dilip Soman 🇨🇦 @dilipsoman]

@dggoldst @ProfEricJohnson You've just been danned!

[Quentin André @andre_quentin]

@dggoldst @ProfEricJohnson Writing about studies you didn't run 🤝 Writing about studies you didn't run

[Koenfucius 🔍 @koenfucius]

Study by @nateposner1 et al on eight political campaign websites finds prechecking a recurring donation box increases campaign donations by over $40M and increases requests for refunds: https://t.co/0ThlWhJXkz

via coauthor @profericjohnson

[Eric J. Johnson @ProfEricJohnson]

#CNN Amazing investigation https://t.co/O4yHfjPcnR How dark defaults increase campaign donations, particularly among cognitively challenged older adults. Important that they put real stories to the analysis that we did in #PNAS https://t.co/2z67vNWCxy

[Richard H Thaler @R_Thaler]

Choice architecture insight: @CassSunstein @ProfEricJohnson @bcmassey

[Anirban Mukhopadhyay @nomologic]

RIP Phil

Walk into splintered sunlight

🙏🏻❤️😥

[🌊 Shazz 🌊🏴󠁧󠁢󠁷󠁬󠁳󠁿🇺🇸💙💛 @gordy_shanks]

@MuellerSheWrote How can ANYONE support this f#cking monster.
Trump is #racist
#TrumpIsUnfitForOffice

[Resources for the Future @rff]

@holcaggiano @UBCscarp @ubcappscience @smconstantino @stanforddoerr Read more about the research on local preferences for energy projects by Caggiano, Constantino, and coauthors Chris Greig and @elkeweber (@andlingercenter):

https://t.co/5IOes8DwWB

[Eric J. Johnson @ProfEricJohnson]

Columbia School Marketing Division is looking for two candidates for positions that require non-academic experience. You could join a great group who would also learn from you.
https://t.co/NnEUCBRJCh and https://t.co/vgwuG826DP

[George Wu @geowu]

The Behavioral Science group at @Chicagobooth is hiring!! https://t.co/ONnWD9otJT

[Eric J. Johnson @ProfEricJohnson]

@dilipsoman @CFCamerer @dggoldst @katy_milkman Do you mean press embargoes? My understanding it has to do with coordinating press coverage....So that it all starts at the same time.

[Dan Goldstein @dggoldst]

so many Twitter bios say "opinions are my own" instead of "opinions are shaped by norms, values, and ideologies imparted by family, education, peers, media, and culture"

[Dilip Soman 🇨🇦 @dilipsoman]

Want to use bisection search approaches to estimating WTP (willingness to pay) in Qualtrics? Check out this handy guide / code https://t.co/6c1LKo5VJP (first paper) @UofT_BEAR @danaturetski @CFCamerer @danielmabuse @ProfEricJohnson

[Behavior Change for Good Initiative @BehaviorChange]

Interested in working on research w @katy_milkman & @angeladuckw to promote #BehaviorChange? Apply to one of our full-time positions, ideal for anyone considering a PhD! June ‘25 start.

Research Coord.: https://t.co/Y4sZX86MCu

Research & Comms Coord.: https://t.co/gFBIWi0Hnj