Football is back, baby! And with it comes a slew of marketing opportunities and advertising campaigns. While the playoffs and the Big Game are still months away, some advertisers aren't wasting any time taking advantage of the NFL fans' attention.
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AI technology isn't as artificial as the headlines want us to think. More than two million people in the Phillippines alone are working in "digital sweatshops" annotating data to train American artificial intelligence models.
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Swap out "nature" for "home financing" and this might as well be written by our copywriting team. No matter what you're selling, there are ways to make your audience care.
https://t.co/etMUhEAQxm
Today marks the 50th anniversary of Hip-Hop. With its foundation laid in 1973, the music genre has become a staple in our collective culture. Join the celebration and indulge in creative inspiration with this Philly-inspired playlist.
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This time, AI fever has gone too far in reimagining our beloved Philly Phanatic. Just because you can generate something for clickbait does NOT mean you should...
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Believe it or not, the yellow pages ain't dead yet. Phone books remain an interesting way to reach (slightly older) audiences here in Philadelphia.
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Barbenheimer has gone from meme to box office phenomenon, with both movies shattering box office expectations and bringing millions of people back to the theaters. Have you seen them yet?
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Seems like a bad idea to ditch an instantly recognizable, internet-spanning icon and replace it with the symbol you click to close down a page.
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It's an exciting time to work in financial marketing, as pre-screen offers seem to be trending in two very different directions. Which will win out, or will some new hybrid version take center stage?
https://t.co/b9kbSMAnDJ
Well, that was a short-lived high. Just one week after becoming the fastest-growing social network ever, Threads has seen a substantial decline in active users. Did you see this coming? Or are you one of the millions still posting on the new platform?
https://t.co/co6Efe8MR8
Some light show enthusiasts may have noticed drones replacing the typical fireworks over the holiday, with some cities opting for a quieter and more eco-friendly experience. As advertisers, we're imagining the future marketing potential of this shift.
https://t.co/S5x4meWobK
It's official, the "Twitter-killer" app Threads has dethroned ChatGPT as the fastest-growing online platform, surging to 100 million users since its launch. Have you made the leap yet?
https://t.co/cNUEeA4OPW
Interesting to think that a 60-year-old plaything can become the workhorse of a major studio, seemingly overnight. And Barbie is just the beginning.
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If you need some inspiration for a beach weekend playlist or want to know if your favorite artists will be in town, check out the ultimate shore music guide for summer 2023.
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