recent results from a creator i work with.
287k views — 15.9x outlier
118k views — 11.8x outlier
published 3 and 5 months ago, both videos massively outperformed the channel's usual performance.
for context, the channel typically gets fewer than 40k views per video.
i was responsible for designing the thumbnails for both.
A recent video that outperformed the previous 9.
5.3K views.
The video follows one of the creator’s workdays. At just 17, he has already made over $40K from his startup.
I created the thumbnail and title.
The description was built around the creator’s age and the goal he’s pursuing.
The thumbnail follows a Workflow-style approach, matching and reinforcing the description.