Rafiq Phillips

A brilliant idea without a clear path to the right audience is just a beautiful secret.
@TEDFellow
@NabeelahMia's husband

[Rafiq Phillips @rafiq]

Applications are open for the 2026 @GoogleStartups Accelerator South Africa 🚀 https://t.co/8oja90AlcD

[Rafiq Phillips @rafiq]

From October 28-30, the program brings together four electrifying sessions of 20+ @TEDTalks and performances by extraordinary speakers, and more than 40 bucket-list AI discovery sessions to experiment, create and learn together.

Join me at @TEDAIVienna https://t.co/0H1zFCnhjR

[Rafiq Phillips @rafiq]

ExciTED to attend TEDAI 2026! I can't wait to meet TED Speakers like OpenClaw founder Peter Steinberger, digital labor rights advocate Kauna Malgwi, and AI pioneer Geoffrey Hinton, and hear about the AI ideas that move our world.

[Rafiq Phillips @rafiq]

Looking forward to connecting with fellow AI decision-makers, builders, thinkers, critics, and enthusiasts from around the world. All united by our ambitious mission of re-imagining a future truly worth building.

[Rafiq Phillips @rafiq]

Churned through 18000000 tokens on @GoogleStartups this month.

[Rafiq Phillips @rafiq]

Good afternoon wwworld

[Modern Marketing @Modern_Marketin]

What does it take for brands to remain relevant in an increasingly competitive and fast-changing advertising landscape?

Read our interview with @naritive, brand sponsor of the Wesbank @NewGeneration_0.

https://t.co/1PGmXgkM7m

[Rafiq Phillips @rafiq]

An indexable url https://t.co/usSOVmdryh @MarkLives

[Rafiq Phillips @rafiq]

AI is collapsing the marketing funnel. So what's the role of the brand? @MarkLives by @CharlesLeeZA https://t.co/Bu5rT9dhBI]

[Rafiq Phillips @rafiq]

@TylerReed so many tweets recently. What's changed?

[MarkLives.com @MarkLives]

Today in MarkLives Media: AI is collapsing the marketing funnel. So what's the role of the brand? • Industry experts look at how AI is changing the role of brands, and why marketing, SEO, PR and customer experience now need to work together. https://t.co/lkKdsfqEi5

[Rafiq Phillips @rafiq]

AI is collapsing the marketing funnel. So what's the role of the brand? @MarkLives by @CharlesLeeZA https://t.co/Bu5rT9dhBI]

[Rafiq Phillips @rafiq]

Got to add my 2 cents to this newsletter 👐

[MarkLives.com @MarkLives]

Today in MarkLives Media: AI is collapsing the marketing funnel. So what's the role of the brand? • Industry experts look at how AI is changing the role of brands, and why marketing, SEO, PR and customer experience now need to work together. https://t.co/lkKdsfqEi5

[Dustin @r0ck3t23]

Marc Andreessen just named the lie that held for a hundred years and is collapsing in real time.

We gave authority to the people who explained things. Not the people who built them.

And nobody questioned why.

For a century, builders created and journalists translated. The public accepted it because complexity demanded a middleman.

But the middleman was never the expert. The middleman was the channel.

And we mistook the channel for the source.

Andreessen: “You set it loose and it will write you literally a 30-page answer. This is basically like a textbook on any topic.”

Any topic. Infinite depth. Zero cost. No gatekeeper.

He has a name for what comes next. Practitioner media.

Andrej Karpathy doesn’t sit across from a journalist. He turns on a camera and teaches the world how the architecture works. No filter. No editorial framing. No one deciding what you’re ready to hear.

The press calls it dangerous.

They are not protecting the public. They are protecting the bottleneck that gave them power.

The critic always needed the creator. The creator never needed the critic.

They just had no other way to reach the world.

Now they do.

[MarkLives.com @MarkLives]

#TheMarkAwards 2026: Shortlist now out!
Winners to be revealed on Saturday 12 September. Congratulations to the shortlisted agencies and brands.

https://t.co/h66fjw2EuV

[Rafiq Phillips @rafiq]

This was a surprise. See you at #TheMARKawards @MarkLives
One category in particular made possible by people you meet on these twitter streets @cathjenkin @sheraan

[Naritive @naritive]

We've been shortlisted in eight categories at this year’s #TheMarkAwards
- Brand of the Year
- Business Model Innovation
- Product Innovation
- Emerging Technology
- Early Stage Technology
- Partnering for Growth
- SEO/Search
- 2 shortlists in the AdTech category

[Rafiq Phillips @rafiq]

Quick catch up with @RubyGold 👐
The radio station has moved in next door to @naritive

[Rafiq Phillips @rafiq]

Where's the hydration break? @Springboks 🤣

[Rafiq Phillips @rafiq]

Happy Friday wwworld. It's @Springboks season so I'm wearing green and gold for #bokfriday

[Rafiq Phillips @rafiq]

@googlecloud @googleafrica The security and queues makes sense. @PresidencyZA is here #googlecloudsummitjhb

[Rafiq Phillips @rafiq]

Morning wwworld. At the @googlecloud summit Johannesburg