THREAD. Claire and I joined our friends @KeyWorkerPetUK last Wednesday in #London for #LongCovidAwaneressDay, travelling from all over the UK.
At great cost to us all health-wise, we did it because it was important. We started with a meeting @theRCN
Thanks to those of you asking for this. Here’s the full Drum & Bass remix of the BBC News theme. Composed by @davidlowemusic2, remixed by @crissycriss. And made with this afternoon @glastonbury in mind…
The 8 Greatest Ads of All Time & Why They Worked:
1. Volvo (Jean-Claude Van Damme)
Cost: $4M
Results: 48M views in 9 days, $170M in revenue.
Why it worked: Stunning visuals + clear product demonstration.
A group of 150 Southend United fans hired a ‘party boat’ to take them down The Thames to their match away to Sutton on Saturday, and they soon noticed that an American tourist called Evan was sitting quietly by himself, so they asked him if he was OK. It turned out that he had got on the boat by accident and thought he was doing a sightseeing tour of London 😂😂😂
They instantly adopted him as a new Shrimper, got the beers in, and even gave him a ticket to the match that ended 1-1. If you kept hearing the chant ‘Evan is a Shrimper’ on the radio - now you know why!
📸 Andy Ward
The Myth of Over-Diagnosis:
Labour is Gaslighting Disabled Communities, and it has to stop!
A thread 🧵
By Emma Dolan Horlock
The Labour government’s recent rhetoric on disability benefits has ignited fear among disabled communities across the UK. Their most recent claim that medical conditions are now "over-subscribed" is not just a distortion of reality but an insidious attempt to delegitimise long-term illness and disability. It implies that the rise in Personal Independence Payment (PIP) claims is a product of over-diagnosis rather than the consequence of decades of medical neglect, ignoring the systemic underfunding within a healthcare system that has failed to diagnose and treat chronic conditions effectively. Many of us have struggled, and continue to do so, for years before receiving a diagnosis, often being dismissed, gaslit, or misdiagnosed along the way. The suggestion that we are now being over-diagnosed is an outright dismissal of our lived reality and implies that the very people who were ignored for so long must now somehow be fabricating or exaggerating their conditions.