Lokita Solutions

Helping broadcasters deliver targeted mobile content engagement. Powering apps with location-aware experiences, and our #NextGenTV DAI! CEO Follow @ChetDagit

[Lokita Solutions @RTPholdings]

R primary Use Case for Lokita Solutions! The "Political Advertiser's" User Story.
Problem/solution/benefit:
"Ads run across an entire market show to the wrong voter areas”

S: Geo-targeted TV to viewers via broadband & OTA eliminates waste, with high ROI!
#IndoorLBS #NextGenTV

[TV Tech @TVTechnology]

DTS Rule Change May Add Millions of New OTA Viewers https://t.co/eYvyLLMroS #atsc3 #nextgentv #cordcutting

[Lokita Solutions @RTPholdings]

Spotify vs. Pandora Demographics: via @CivicScience https://t.co/XAjaDvJ6lN

[TV Tech @TVTechnology]

On this day in 1891, Thomas Edison received a patent for his kinetograph, a motion picture camera.

[Anne P Schelle @apschelle]

ATSC 3.0 deployment is well underway in the U.S., as the ATSC has shared that there will be more than 60 “first markets”—including the top 40 markets—that will bring the NextGen TV standard to its viewers in 2020.
#ATSC3 #NEXTGENTV https://t.co/YkV5zuWIhL

[Anne P Schelle @apschelle]

The FCC has set a timeline for interested parties to share their thoughts on new “broadcast internet” services that can be part of the transition to the ATSC 3.0 NextGen TV standard, asking for all comments due on or before Aug. 17.
#NEXTGENTv #atsc3
https://t.co/CJ8v4Cj3bi

[Lokita Solutions @RTPholdings]

Public Television, and NAB Urge the FCC to Expand SFNs via Use of Distributed Transmission Systems (DTS):
https://t.co/r9bCl2x0bC

[Anne P Schelle @apschelle]

“We have a succession of stations lined up to go this year. I think a total of 17 or 18 stations are scheduled to launch. We’re tooling along as fast as we can, and we’ve worked around some of the encumbrances of Covid-19.”
#ATSC3 #NEXTGenTV #covid19
https://t.co/fGyYQY0niQ

[PowerThinkingCorp @PowerThinkingCo]

Can athletics teach us re: coping with a global pandemic? Learn how a Final Four coach (Penn) handles the global and other adversity. Join us on 3-25-20 at 7:30am. Click for text reminders for this & other trainings:
https://t.co/bubeSRPEHA
#coronavirus #Marchmadness #resilience

[Anne P Schelle @apschelle]

As of July 13, the 600 MHz spectrum that the TV stations have vacated and was sold during the broadcast incentive auction is now available for use by wireless mobile broadband services.
#broadcasters #NAB
https://t.co/fSxuNhYxPJ

[Anne P Schelle @apschelle]

What is “Broadcast Internet” anyways? In short it’s #datacasting, a concept that is almost as old as the DTV transition itself. The potential for expanding such services under ATSC 3.0 are enormous and R&D has been going on now for years. #atsc3 #nextgentv https://t.co/sjoYrrRz4F

[TVOTshow @TVOTshow]

📺 ITVT Issue 40.76 - Televisionation: Axonista’s McHugh Powering Interactive Video for Sinclair, Oxfam Ireland and More - https://t.co/sDPuRjdsyS

[Jeff Baumgartner @thebauminator]

. @TiVo and @CommScope extend patent deal (pr) -- meanwhile TiVo-Comcast battles rage on -- @Light_Reading https://t.co/xRSgbAemET

[Lokita Solutions @RTPholdings]

@Kathy4Truth You would be the FIRST black WOMAN PA sends to Congress, and I’m pretty sure the first black person from outside of Philadelphia.

Also, maybe the ONLY African-American Congress member from PA in 2021!

[Kathy Barnette @Kathy4Truth]

QUESTION: Would I be the FIRST black person PA sends to Congress?
https://t.co/Idtmltf7wI

[Charles Dagit @ChetDagit]

@LisaKayEvans1 @renplayw @Kathy4Truth @ScottPresler Hey Scott, have you checked out Kathy Barnette’s campaign?

Please RT! We need your help in SE PA! When are you coming back this way?
#PA04 all the way❗️🇺🇸❗️

[Anne P Schelle @apschelle]

Making the transition to ATSC 3.0 can be complex. With the following four key strategies, broadcasters can assure a smooth migration to NextGen TV.
#atsc3 #nextgentv #broadcasters https://t.co/KJAlsRJYty

[Reveal Mobile @reveal_mobile]

During periods of uncertainty, ad market dynamics and ad buyer behaviors change. Amid these changes, it’s critical that consumer brands continue to advertise. https://t.co/DunoLwglt3 #advertising #marketing #digitalmarketing #paidmedia #locationbasedmarketing

[Charles Dagit @ChetDagit]

Great docuseries films by History Making Productions:
@HMPfilms
Philadelphia: The Great Experiment - An Equal Chance (1855-1871) - Episode 7
‘The Octavius Catto Story’
https://t.co/Ed1W9O2r4h

[Anne P Schelle @apschelle]

Once ATSC 3.0 goes live in First Markets, next-generation broadcasting will reach 70% of all viewers in the country. Designated Marketed Areas targeted for ATSC 3.0 are shown on the graphic below, and on an alphabetical list by city. #broadcasters #ATSC3 https://t.co/7IBh3A3qa3

[Lokita Solutions @RTPholdings]

Great docuseries films by History Making Productions:
Philadelphia: The Great Experiment - An Equal Chance (1855-1871) - Episode 7
https://t.co/zNHWPmgXOm