One for the books 💛 These numbers may not seem as large to some schools but for us, this is something really special. It was so exciting to see so many people around the country tune in, follow,and cheer for us on our “Cinderella” run. I can’t wait to be back one day soon.
5 million impressions on both x and insta the past two weeks doesn’t seem like a lot but for a small mid major account with a small following less than 15k combined it is! The best team to have gone with, captured everything on my own with and make history 💛
Every since this song came out and I started at Milwaukee I’ve wanted to use this song for a team going to the tournament 🥹 so glad I saved it for this team and had the opportunity to film and edit it 💛 not done yet!
As college sports continue to break viewership records, the entertainment ecosystem around them is ballooning, too.
Athletic departments across the country are rapidly growing their creative teams to produce content that attracts top recruits, deep-pocketed donors, and new fans.