on Search Engine Results Pages (SERPs). Key aspects include understanding search intent, using relevant keywords, creating high-quality content, building backlinks (links from other sites), and ensuring a good user experience, making it a core part of digital marketing.
Technical SEO: Ensuring search engines can easily crawl and index your site, focusing on site speed, mobile-friendliness, and structured data.
Keyword Research: Identifying the words and phrases your target audience uses to find information, products, or services.