Your website might look great. But can an AI assistant read it? We looked at 39,722 small business sites across Europe. For over 5,900 of them, the answer was no. The machine simply can't see what they sell. The full study is in the comments.
Someone points their phone at your shop. A recent Google update lets an AI assistant read your sign, right from their camera. So the name on your storefront and the name on your online business profile should tell the same story. It's a good day to check they match.
#localSEO
In March 2026, Google said its AI assistant for Maps analyzes information from over 300 million places.
This includes reviews from a community of more than 500 million contributors.
#localSEO
Google's Circle to Search is available on more than 580 million Android devices.
Google announced the number in July. A customer can circle a picture of your business to find out more.
Your photos are now your front door. Do they match?
#googleBusinessProfile
A Cloudflare study found that among sites using its AI Crawl Control tool, the number actively blocking popular AI crawlers was nearly seven times the number blocking Googlebot and Bingbot. Ask your web person one question this week.
#aiSEO
You don't have to treat every AI bot the same. Some help people find your business. Others just read your site for training data. You can allow the first and block the second. A tool from Cloudflare made this a simple setting in August. Ask the person who runs your website.
On July 1, Cloudflare said its data suggests more than 50% of crawl traffic from good bots goes to re-fetching pages that haven't changed. Keep your opening hours and services current on your homepage.
#localSEO
An AI assistant doesn't see your work. It reads about it.
That photo on your homepage needs a short, plain description.
WebAIM's February study of the top million home pages found an average of 10.8 images per page had missing alt text.
A blank space, to the machine.
#altText
See how often your pages appeared in Google's AI Overviews and AI Mode. Since August, Google shows every website the numbers, for free, in their Search Console. You can look at your own data today. Even a zero is a number to build from.
#googleAIOverviews
The EU just made it easier to label AI-made images. They've released official icons for anyone with customers in Europe.
Using the icon is optional. Telling people it's AI is not.
It's a helpful, ready-made way to be clear with your customers.
#aiGeneratedImages
Does your website have a chat box for bookings or questions?
Since August, EU law says it must be clear it's an AI assistant, not a person.
It's about being honest with customers. And it's now the law. A quick thing to check.
#aiChatbotForWebsite
Using Google Local Services Ads in the US? Google Ads Help says they are moving to Performance Max campaigns with pay-per-lead goals. A first phase for select services like plumbing and HVAC began in August, with more to follow in late 2026 and 2027.
#aisearch
In a Forward Push study, the AI assistant Perplexity cited a legal directory in 96% of answers and a firm's site in 68%. Super Lawyers made up 15.6% of citations and Justia 13.2%.
Perplexity often cites these directories, so check your profile is current.
#aisearch
If you run a Shopify store with Agentic Storefronts, your sales could be coming from a new place.
An AI assistant.
Since March, Shopify says orders can land in your admin with ChatGPT referral attribution.
Have a look at your orders.
#aisearch
In a Yext analysis, 80% of AI citations pointed at a website or listing (from 69% for Anthropic to 85% for OpenAI). The study also found AI assistants cite TripAdvisor and Yelp more than Wikipedia. Quick check: are your hours the same on your map listing as on your site?
Someone asks ChatGPT for a table tonight. Your OpenTable listing helps it answer.
In August, OpenTable said they now connect to ChatGPT, Gemini, Copilot, and more AI assistants.
One listing is now working in many places. Check today if yours is correct.
#aisearch
Before the day starts, try this. Grab your phone and ask an AI assistant to recommend a shop like yours in your town.
Are you in the answer?
A Goldman Sachs survey found 73% of owners want more help with AI. The first step is just seeing what it says today.
#aisearch
Marketers in a Search Engine Land & Fractl survey reported 27% of brands were misrepresented by AI assistants. 14% said an AI inaccuracy had affected a customer relationship, sale or PR situation.
It's worth checking what an AI assistant says about your hours.
#aisearch
Apple's 'Suggested Places' can show your business in Maps.
To create ads that appear there, Apple said on March 24 that businesses use its Apple Business platform.
If you haven't claimed your business location there, that's the first place to check.
#aisearch
The top of an Apple Maps search is now a paid ad. MacRumors reported it in the US and Canada last month.
It means the first free listing, right below the ad, has to be complete.
Have you checked yours? See what a customer sees.
#localSEO
In a study of Google AI Overviews, about 67% of third-party citations pointed to one place.
Your Google Business Profile.
That's from a BrightLocal study in August 2026. Check yours today. Make sure the hours and services listed are right.
#googleBusinessProfile