Redblue Research

We are a team of senior researchers - experts at cracking challenges across the marketing mix.

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Will a taste of free original content improve Netflix acquisition rates in America?

A possible reaction to the success of Disney+ & stalling subscriber growth, Netflix US makes available one of its most popular original films for free to attract younger subscribers.

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In an ever-changing market place, it’s key to ensure your segmentation has legs to withstand. Come hear how Redblue along with Bamm built a unique approach to ensure a segmentation that can be leveraged.

Tomorrow, 9:45, Room 4 at Quirks!

https://t.co/wdffrd6RSO

#QuirksLondon

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New year, new views. Check out our latest blog post about Beales, IKEA, and the power of brand simplicity.

https://t.co/wHW3bUTpvK

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#LinfordQuiztie, the proud pub quiz winners last week @theyardclapham 👏🍻 #WeAreRedblue #GoTeam

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The battle for eyeballs is increasingly competitive as home-movie viewing occasions are being squeezed by OTT providers and their box set offerings.
Box set content has increased 5-fold while viewing hours remain flat…
What makes you want to watch?

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This article further highlights the importance of keeping brand values central in research and asking the right questions, appreciating what you can and can’t expect consumers to tell you.

There’s nothing mediocre about our research!

https://t.co/JClAESCdaQ

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And here it is folks, the nation's perfect Christmas Day! How does yours measure up? #RedblueSavesChristmas #WeAreRedblue #IdealChristmasDay #PerfectChristmasDay

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Leavers choose to booze with Baileys #RedblueSavesChristmas #WeAreRedblue #CanYouBaileaveIt?

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Another festive fact from our 'ideal Christmas Day' research.
@richardosman, we thought you'd find this one interesting.
More priceless Christmas insights on the way.
#RedblueSavesChristmas #WeAreRedblue

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Add a game to your Party of choice this Christmas - here's one way to choose which one!

We've asked the country to tell us about their 'Ideal Christmas Day' and we have lots of interesting nuggets to share. Stay tuned for more insights headed your way.

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👑 It's almost here and judging by our sweepstake results, it's not looking good for Cersei. But what do we know? #YouKnowNothing #GoT #Season8 #HouseofRedblue #EasterIsComing #GoTSweepstake

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Here’s to women everywhere. May we know them. May we be them. May we raise them. #InternationalWomensDay #FearlessGirl

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Mixed reviews from the office this morning – how do you feel about @Netflix changing the ending of The Notebook? And more importantly, why did they do it? 🦢📒❤️#TheNotebook #NetflixNotebook

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We had a great time at the @QuirksMR event this week! It’s brilliant to see so many fascinating methodologies in practice! #WeAreRedblue #MarketResearch #TheQuirksEvent

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We hope all our clients enjoyed their personalised Quality Street tin as a thank-you for choosing us to work with as insight specialists and strategic partners in 2018!

We hope to speak to you soon!
“The Redblue One”

#WeAreRedblue #RedblueTinTwin #MarketResearch

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Instagram - the new place to "splosh some dosh" as brands shift their ad spend from its mother company Facebook. We love it there (we also love you, Twitter). Check out some of the trends that will reshape media in 2019 from @MarketingWeekEd https://t.co/0xDA3Ojhzc

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Happy new year and welcome to 2019! Anyone else trying to avoid their inbox like Malorie? (#ClassicMalorie) – Side note, over 45 million Netflix accounts watched Bird Box in its first week, making it the most successful first 7 days for a Netflix film ever!👏🐦📦 #BirdBox

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Who’s your #RedblueTinTwin??
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#WeAreRedblue #RedblueSavesChristmas #MarketResearch #QualityStreet #Christmas https://t.co/i9o2z1b0Jk

[Redblue Research @RedblueResearch]

It's been Toff (ee Penny), but we've been (Orange Chocolate) Crunching the numbers and the results are almost ready. What's your favourite? 🍬

#RedblueTinTwin #RedblueSavesChristmas #WeAreRedblue #QualityStreet #QualityPuns #MarketResearch #Excel #Sweets

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Thanks to all our lovely clients and suppliers who completed our Quality survey 😉 Stay tuned for some truly (Toffee) Deluxe insights in the next few days! #RedblueTinTwin #RedblueSavesChristmas #WeAreRedblue #QualityPuns #QualityStreet