π· #FridayFunFacts: iOS is (and has been since Day One) killing Google Play in terms of app revenue. But the numbers are pretty amazing and itβs interesting to see the differences between Google Play and App Store in what apps make it to the... https://t.co/hDOEWxuRXb
π· CX (consumer experience) is on the rise as a critical customer satisfaction- and competitive differentiation-driving tool. https://t.co/jzLnPy8u5E
π· #FridayFunFacts: lots of good facts in this infographic about affiliate marketing, an often forgotten but potentially powerful marketing tactic. https://t.co/ygFQ4yTUn7
πΉ How appropriate: a video about video marketing statistics. Important numbers that every digital marketer should be able to quote. https://t.co/bIZDMFOYSJ
π· This is a stat hat should be burned in all digital marketerβs minds. Obviously as video usage on website spreads, this number will go down but there is a big window of opportunity to invest in video marketing. https://t.co/K715egQ6sN
TikTok Analytics: What Marketers Need to Know - As we noted in another post, TikTok is becoming huge and is a great platform to reach young adults. This is a great article on how to use TikTok analytics. https://t.co/mfQvIfwGPL
π· All kinds of interesting stats about email usage, preferences and attitudes. A little note to digital marketers too: email marketing still has one of the highest ROIs.Β https://t.co/wbIWgOrbgQ
π· Although the share of revenue from mobile is lagging behind its traffic numbers (for now), there is no doubt that mobile should be at the center of every digital marketerβs plan. https://t.co/OCXPK8CVKu
π· Social media for customer service should be something every major brand with a decent size staff should be concerning themselves with. Unfortunately, most brands do not even come close to matching customer expectations in that respect. https://t.co/UkoZeN4LAv
π· Thatβs a lot of users (and rapid growth) for TikTok. Although the jury is still out on how to best market on TikTok, it is potentially a great new platform to reach young adults (41% of users are between the ages of 16 and 24). https://t.co/A3Kuj8NsBn