Richard Raddon

co-founder/co-CEO of @ZEFRinc ensuring brand safety on @tiktok_us
@YouTube @Meta. helping brands harness the power of these global platforms. Proud Dad of 3.

[Richard Raddon @RichRaddon]

You know you are getting old when you start to think curling is cool.
#OlympiacosBC

[Richard Raddon @RichRaddon]

BYU looks better then Oklahoma AND Alabama. Texas Tech is going to the CFF finals!!

[Richard Raddon @RichRaddon]

So here is the deal MFN is not on @YouTubeTV and so I payed for ESPN and the App doesn���t work. #fail

[Richard Raddon @RichRaddon]

Yamamoto just did something incredible!!! Japan deserves this World Series between Ohtani, Yamamoto, and Sasaki!!! Let’s go Dodgers!

[Richard Raddon @RichRaddon]

This is possibly the greatest thing I’ve seen this month.

[nic @nicdunz]

how is this possible

[Richard Raddon @RichRaddon]

Too bad Tubemogul and AppNexus aren't still around. They'd have a compelling lawsuit against Google for removing YouTube inventory from the Exchange. https://t.co/8JuSZoG4CU via @businessinsider

[Richard Raddon @RichRaddon]

Legend!!

[Chicago Bears @ChicagoBears]

Happy birthday, Sweetness! 💙

[Neal Mohan @nealmohan]

In two decades, @YouTube has transformed culture through video and built a thriving creative economy.

Thank you to our incredible community of creators, artists, viewers, advertisers and partners for continuing to fuel our business and making this growth possible. We’re just getting started.

[Richard Raddon @RichRaddon]

Which image worked better?

[Richard Raddon @RichRaddon]

At this year's #CannesLions2025, our original artwork was rejected due to "irresponsible" tone. We ultimately changed it out for a model-looking guy in a lifeboat. Which image do you think worked better?

[Richard Raddon @RichRaddon]

I eat 4.1 magnitude for breakfast. #californialivin

[Richard Raddon @RichRaddon]

Ok people it's official the Pope is a @whitesox fan!! #suckitcubs

[Richard Raddon @RichRaddon]

I hate the Packers!! #DaBears

[Richard Raddon @RichRaddon]

@aripap @adalytics my mistake, it must have been the guest ;) #interviewingishard #callingbullonguests

[Richard Raddon @RichRaddon]

.@aripap great pod this week. BUT the idea @adalytics is trying to compete with measurement companies is insane. @adalytics is an auditor to ensure the value being paid for is realized. Nothing more. #handinthecookiejar #greatredirect

[Richard Raddon @RichRaddon]

@mjbarash The best thing in the world for Google and their shareholders is if Google could exit their low margin ad tech business and focus on AI, Cloud, and their O&O properties. Adios to GAM, DV360, Xad.

[Richard Raddon @RichRaddon]

This was one of the most fascinating 2 hour debates, I've ever listened to...incredible! Take a listen. You won't be disappointed. The Great Tariff Debate with David Sacks, Larry Summers, and Ezra Klein https://t.co/sjEUGnEc4t via @YouTube

[Richard Raddon @RichRaddon]

@joe_zappa This is a joke right? @meta @Google lead the world in AI and LLM’s. That tech is powering their ad solutions. Sure Taboola can build better AI tools to drive performance. Unreal statement.

[Richard Raddon @RichRaddon]

@RichLightShed @OpenAI @YouTube @elonmusk yes, @elonmusk was the original co-founder of OpenAI but also it's fairly clear that the early LLM's were training from all @YouTube data and I can imagine they were using @X data as well....so I'm not sure having unique data sets was in the air when the @X acquisition happened.

[Richard Raddon @RichRaddon]

.@RichLightShed doesn't realize that this was a complete pivot after Sam Altman released @OpenAI. 'xAI and X's future are intertwined': Inside Elon Musk's merger deal https://t.co/xYf0cUVkB2 via @YouTube