Rijken

Founder at Southpaw | Lifecycle Marketing for Education & Enrollment | StoryBrand + GoHighLevel

Act justly, love mercy, walk humbly.

[Rijken @Rijken]

A huge part of leading / loving / parenting people is seeing potential where others see problems.

Maintain perspective. Hear music where others only hear noise. See a tree where others only see a nut.

#leadership #dadlife #Parenthood #lovedoes

[Rijken @Rijken]

Trusted God. Made difficult living decisions to save and not be house poor. Drive 10+ year old cars. Tithe first. Bills. Save. Did side gigs outside of my salaried gigs.

[Kam @PatsKam]

I wish it was socially acceptable to ask how people afford things, like your house is so nice, you go out to eat 3 times a week, and are always on vacation, are you in debt?

[Rijken @Rijken]

Saw Toy Story 5 and Obsession this weekend. Both delivered. What a great summer for movies.

[Dudes Posting Their W’s @DudespostingWs]

This photographer at the World Cup is shooting matches on a 1950s film camera and the photos look incredible

[Rijken @Rijken]

The World Cup has me feeling patriotic.

[World Cup Out Of Context @WorldCup__26]

🚰⏸️

[Rijken @Rijken]

@BRFCJohn Hutchins in McKinney, Terry Black's in Dallas or Vaqueros in Allen.

Avoid Original Roy Hutchins near Southlake. Also avoid Hard Eight.

[sammy rhodes @sammyrhodes]

“Hydration break” is a fun name for corporate greed.

[Alex Veremeyenko @alex_verem]

What timeline are we on man.

There’s a $60 million UFC cage on the White House lawn for the president’s 80th birthday. 125,000 guests. 494 port-a-potties. He compared it to the Eiffel Tower and said maybe they’ll never take it down.

The world’s first trillionaire was minted yesterday. SpaceX IPO. One person now holds more wealth than the GDP of most countries.

The government is negotiating to own a piece of OpenAI. The CEO walked into the White House and pitched it himself. They’re calling it a Public Wealth Fund.

That same government killed OpenAI’s biggest competitor’s models on a Friday night. The reason? A verbal jailbreak claim from an unnamed company. The same jailbreak works on OpenAI’s models. Nobody touched them.

The competitor got blacklisted by the Pentagon four months ago. Their crime? Refusing to let the military use their AI for mass surveillance of American citizens. A judge called it retaliation. The Pentagon did it anyway.

Both AI companies filed to go public in the same two-week window. Both targeting trillion-dollar valuations. One has a government equity deal in progress. The other can’t keep its products online.

The engineers who built the banned models can’t use them anymore. Because of their passports.

And an AI company that spent thousands of hours cooperating with government safety testing got punished harder than any company that didn’t bother.

UFC on the White House lawn. A trillionaire. Government-owned AI. Export controls based on phone calls. Cage fights and trillion-dollar IPOs in the same news cycle.

Watch the film titled Idiocracy. That’s the timeline we’re on.

[Codie Sanchez @Codie_Sanchez]

Hard truth:

The real reason 99% of people buy an expensive car is so strangers at stoplights think they’re successful.

No one who’s already wealthy needs a car to show it.

[Rijken @Rijken]

@SubhraJBasu That's wild, but not surprising. That's a "wake up" number if ever there was one.

[Rijken @Rijken]

Want to lose customers? Keep inviting people into broken experiences.

I tried to book a doctor’s appointment this week. I clicked the website link and stated filling out the paperwork.

I kept coming to a page on the form with numerous typos and logic errors. I couldn’t get past it because of required fields… all of which I’d filled out.

After 15 minutes of trying I called the number and got an AI agent. It told me I’d never been a patient before.

But I have been.

Eventually I got ahold of a person, but I was kind of fed up. I chose to find a different doctor instead.

I tell folks that good marketing should do three things:
- set clear expectations
- reduce friction
- build trust

That whole experience broke all three of those rules.

I wonder how many potential patients that clinic loses to the broken system they paid thousands for someone to implement.

[Rijken @Rijken]

@jack_9947 131

[Rijken @Rijken]

@emilyetaylor23 But it’s so good. Doing windows down when it’s 47 degrees out but heat and seat warmers on is next level luxury.

[Rijken @Rijken]

Two things that are becoming more evident:

1. AI will transform the way we work.

Ya, that’s not news to anyone on here, but the you’d be amazed at how quickly you can set yourself apart by leaning into understanding it.

But the second thing is just as important…

2. Human connection has never been more relevant to how we work.

We’ve spent years nurturing humans to be digital consumers - and in some ways, digital captives.

We seeing a revival of people craving connection, with some struggling to do so. If you have people skills, you also have a big opportunity to set yourself apart.

Today I got to sit in on a Claude SMB workshop in downtown Dallss and saw both of these things alive in the same room.

Very curious to see what the next 5 years looks like.

[Ken LaCorte @KenLaCorte]

Why are cities liberal and rural areas conservative?

I thought I knew the answer, but discovered that it's a new phenomenon. The rural/urban divide occurred in my lifetime.

Here's what happened ...

[Rijken @Rijken]

@TommiPedruzzi asset

[Rijken @Rijken]

@texasrunnerDFW We saw that while we were buying our Celina home.

Talked to my neighbor a couple of weeks ago and he told me about how the Taylor Morrison sales person literally pitted him against his friend on bidding $800K+ on a home that's now valued around $650K

[Rijken @Rijken]

Spent last night grilling 60 chicken breasts for a church team and the older I get, the more I'm embracing the joy of cooking for others.

[Rijken @Rijken]

@texasrunnerDFW I find this very interesting. I'm on the HOA board of my community and 90%+ of my community is Indian.

This isn't an indictment on them. They've been great neighbors and people, but many are upside down on their homes (up to six figures) and were taken advantage of by builders.

[Rijken @Rijken]

The Blazers losing Mike Schmitz hurts. The management the last few years has been really good, and he was a key part of that.

Wishing him the best and all... but #RipCity