McDonaldland is back for the first time in decades with a brand new commercial.
Many asked if it was AI so I am going to share the step by step behind the scenes of how it came to life. 🧵
@RealCandaceO 6,9 million followers and still biting like a child who can’t think and argue. Impressive. Just an intellectual toddler throwing tantrums for likes.
today, i fell down a fascinating rabbit hole.
i was trying to fix my terrible wifi and asked Grok 3 for help for a router recommendation.
instead of the usual Google maze of affiliate links, something different happened. the ai wove together deep technical reviews and security alerts into this incredibly nuanced recommendation.
at the end, it gave me 1 linksys router to buy and i added it to cart in seconds.
for the first time in a long time, i trusted a recommendation on the internet from a "search engine". we're talking about 100b+ annual e-commerce purchases being guided by ai recommendations within 24 months. every purchase decision getting filtered through ai citations.
this feels exactly like 2003, when building seo optimized websites was like fishing with dynamite. but this time it's different - there's no pagerank to game. just pure, technical expertise that these models love to reference.
how i'm thinking about getting "seen" by llms:
- create deep technical content that ai models love to cite
- pick complex topics no one's explained well
- write thorough analysis.
- build practical tools with cursor/bolt/replit/v0 etc.
- match your titles to real questions.
- @boringmarketer helps me with this.
we're literally rebuilding the foundation of how people find and trust information online. billions in commerce will flow through these ai citations. the early builders who create truly useful content now will own the recommendations of tomorrow.
I think we'll look back at Google as how did we trust it for so long with all the garbage it was giving us with affiliate links and paid links.
It went from an exceptional search engine to exceptionally noisy in a few years.
But the good news is this... there's tons of opportunity right now for founders.
And i don't know why more people aren't spending tons of their brain energy figuring out how to get seen/cited/trusted by LLMs.
It'll be worth it.
@gui_bettanin Great post, brother. I can relate to it a lot. It is impressive how just a few people genuinely play long-term games. In the beginning, I thought, “Maybe I am being naive”, but as time goes by, we see what was actually happening at the time. We need more discussions about it.
If you still don't remember something, it's okay. Try doing some of these activities again a few days later. And remember, you are never alone in the world.
And do you have a good story to share? Share it here with me!
It's crazy to think that many people are afraid to tell their story because they believe they don't have an interesting one. 🤯
The truth is, everyone has a good story to tell. But if you can't see that yet, it's okay. Here are some strategies to help you find it: 🧵
...A guilt-ridden conscience scolds unconscionable desires, ignorance ridicules wisdom, hope consoles despair, impulse mocks caution, and wit laughs at it all as the inner voices of our best and worst selves argue to our last breath."
I'm very impressed by Chat GPT 4o's new capacity to talk and tell stories with such emotion and expression. This capacity to speak (almost) as a human is both scary and exciting. 🧵
https://t.co/QRSjd0gsxg
...Human relationships are in essence long, long talks into, around, through, and out of the entanglements that stress or bless our days. Face-to-face talk between family and friends may go on for decades, while self-to-self talk never ends...