ROOT ZERO

We're ROOT ZERO, the UK's First Carbon Neutral Potato 🥔 available in @coopuk & @waitrose

[ROOT ZERO @RootZeroUK]

❌ Stop wasting your potatoes ❌

Over 4.4 million potatoes are wasted in the UK every day! You can freeze potatoes, whether they're uncooked, mashed or chips, all types of potatoes can be frozen and saved as a tasty treat for another time 🥰

[ROOT ZERO @RootZeroUK]

Check food labels to see if your produce has travelled long distances as this means it has a big #CarbonFootprint👣
Our potatoes are certified carbon neutral, meaning all unavoidable #CarbonEmissions produced from production all the way through to your #FoodWaste will be offset!

[ROOT ZERO @RootZeroUK]

Did you know the amount of potato varieties have grown over the centuries, and there are around 100 of the edible kind? 👀

There are thousands of different varieties of potatoes that are not edible but all have a function!

Who knew potatoes could be so interesting? (We did!) 🥔

[ROOT ZERO @RootZeroUK]

Wondering about the best way to store your potatoes? 🙋‍♀️🥔

Store them in a cool, dark place and they’ll last longer and keep fresher!

Follow for more potato updates!

#RootZero #SpectacularSpuds

[ROOT ZERO @RootZeroUK]

Are your spuds sprouting? 🌱

Not to worry! Just cut out any sprouting or soft bits and use the rest of the potato.

Voila, good as new! 💪🥔

[ROOT ZERO @RootZeroUK]

Want to learn more about how #RootZero is positively impacting the world and the plans we have to do EVEN MORE in the near future? ⚡

Read our magnificent manifesto here! ❤️

https://t.co/f1QwMy4NI5

[ROOT ZERO @RootZeroUK]

Check out our #PioneeringPackaging! 🚀

Our packaging is 100% plastic free and 100% renewable. We're doing our bit to combat climate change by preventing 5.5 tonnes of plastic from reaching supermarket shelves!

#RootZero #ClimateChange

[ROOT ZERO @RootZeroUK]

How much food waste do you think we individually throw away annually? 😲

[ROOT ZERO @RootZeroUK]

#SpectacularFact of the day! Most people would be surprised to hear that potatoes belong to the same family as tobacco and deadly nightshade. It turns out that the Solanaceae family is very, very broad! 🥔

The list even contains tomatoes and eggplants. WOW! 😲

[ROOT ZERO @RootZeroUK]

Our #RootZero potatoes are certified Carbon Neutral! This means that ALL unavoidable carbon emissions produced during production are offset from day 1. 💪

Why not join the movement and shop #RootZero potatoes today? 🥔

[ROOT ZERO @RootZeroUK]

Here at #RootZero we have 37 miles of hedgerows on just one of our farms alone! 🚜

This little green belt means our potatoes are engulfed by our ""mini woodlands"" and in turn providing a connecting highway for thousands of species! #SustainableFarming where it matters! 🐇

[ROOT ZERO @RootZeroUK]

Don't turn to food waste with such haste! 🗙

Freeze 'em! ❄️

Did you know you can freeze cooked potatoes? Roast frozen boiled potatoes straight from the freezer or keep leftover mash for pies, pastries or pancakes.✔️

#foodwaste #ROOTZERO

[ROOT ZERO @RootZeroUK]

Amazing feedback on our #PotatoesWithPurpose! 👏

We love hearing from our customers and strive to satisfy all with our #SpectacularSpuds! 🥔

[ROOT ZERO @RootZeroUK]

Did you know potatoes are rich in #vitamins, #minerals and #antioxidants, which makes them very healthy? 💪

Studies have linked #potatoes to a number of impressive health benefits:
✔️Reduced risk of heart disease
✔️Higher immunity
✔️Improved blood sugar control

[ROOT ZERO @RootZeroUK]

Wondering where you can find our Spectacular Spuds? 🥔📍

We're dotted all across the UK in Coop and Waitrose stores. Have you spotted us in your local store? Let us know! 👇

[ROOT ZERO @RootZeroUK]

Let's test your potato knowledge - How much of a potato is made of water? 💧

[Abi Reader @AbiReader]

Great to hear @PuffinProduce leading the way as U.K. first carbon neutral fresh produce brand @RootZeroUK 💪🏼 🥔 🥔

Key emphasis is getting carbon emissions ⬇️ rather than offsetting 👏🏼👏🏼👏🏼 considering energy, fertiliser, pesticides, land management…

#NFUCymru22

[ROOT ZERO @RootZeroUK]

Potato Fact Of The Day! 🥔

Did you know potatoes trace back to Peru where the Incas natives were the first to ever grow the crop?! 🌎

#SpectacularSpuds #ROOTZERO

[ROOT ZERO @RootZeroUK]

❌ Stop wasting your potatoes ❌

Over 4.4 million potatoes are wasted in the UK every day! You can freeze potatoes, whether they're uncooked, mashed or chips, all types of potatoes can be frozen and saved as a tasty treat for another time 🥰

[ROOT ZERO @RootZeroUK]

Some lovely feedback from our #PotatoesWithPurpose!👏

Have you tried our #ROOTZERO potatoes yet? Next time you’re in your local Co-op or Waitrose store, why not pick up a bag and experience the new generation of spuds🥔

#SpectacularSpuds #FeedbackThursday