Tip for many business owners & marketers:
When creating a UGC campaign on IG, give people a reason to get involved that's bigger than Instagram itself. Like doing a good cause for the world!
Warning ❗ ❗ ❗ Some influencers and creators may view being paid in products or equity as a red flag. So, be willing to negotiate and ensure the influencer gets value from the collaboration!
Here’s my 2 ¢: When working with content creators, offer discount codes/ coupons to their audience! This provides value and attracts new potential customers to your business!
Please go for micro or nano-influencers, people! 👏 👏 👏 They charge less & have a higher engagement! Best of all? They are easier to work with! See the chart for the numbers!