Fuck “niche-ing down”.
Have a central philosophy that ties your content to your message (that usually just YOU being YOU).
Teach a belief system, not just random “three tips to get abs by summerrr”
Trying to make everyone happy with your content is the definition is inauthenticity. Have a voice, an opinion, a belief.
Being neutral is being invisible.
If growth, change or making more money feels unsafe, overwhelming or impossible - your nervous system will fully repel it and lock you down to keep you safe. You have to retrain this before anything else if you ever want success.