JRabs

Not sure what I like better: coffee, wine or digital marketing. Willing to discuss.

[JRabs @SEOJRabs]

@oliverkenyon "Sell the outcome, not the product" is also one of the biggest sins of the B2B SaaS market as well.

Users aren't interested in learning about your software, they want to know how it can make their lives easier!

[JRabs @SEOJRabs]

Think SGE is not going to affect CRO/UX? You're wrong.
"searchers may spend more time getting information straight from Google before visiting a website"

i.e. they'll be in a different part of the funnel by the time they're landing on your website.

https://t.co/yLj3xkhZIx

[JRabs @SEOJRabs]

https://t.co/r9BFsYZVSA

[Oliver Kenyon | CRO and Post-Click Growth @oliverkenyon]

The AIDA model is no longer the best layout for your landing pages!

We've reinvented the ATIDFA model and it converts much, much better.

Steal our model and increase your conversion rates today👇

🧵

[JRabs @SEOJRabs]

@Dan_Chabert 250

[JRabs @SEOJRabs]

@oliverkenyon CRO

[Oliver Kenyon | CRO and Post-Click Growth @oliverkenyon]

It's been 6 months since ChatGPT launched.

Yet most people still SUCK at using it for conversion rate optimization.

Here's 9 ways to boost your CRO with ChatGPT:

🧵

[JRabs @SEOJRabs]

#IMLearningFX #ConversionOptimization

[Nielsen Norman Group @NNgroup]

User journeys and user flows both describe processes users go through in order to accomplish their goals. While both tools are useful for planning and evaluating experience, they differ in scope, purpose, and format. https://t.co/kH6IuXBEIJ #journeymapping

[JRabs @SEOJRabs]

#IMLearningFX
https://t.co/qK1YGsks1l

[JRabs @SEOJRabs]

#CRO #IMLearningFX
UX Strategy: Study Guide https://t.co/Opclu68QrR via @nngroup

[JRabs @SEOJRabs]

#ConversionRateOptimization #IMLearningFX https://t.co/imFltykL7s

[Jon Uleis @MovingToTheSun]

My new favorite thing - Bing's new ChatGPT bot argues with a user, gaslights them about the current year being 2022, says their phone might have a virus, and says "You have not been a good user"

Why? Because the person asked where Avatar 2 is showing nearby

[JRabs @SEOJRabs]

Recommend Alex's thread (retweeted prior).

#IMLearningFX
https://t.co/VscYug1ptN

[JRabs @SEOJRabs]

Part 2 👌🏻

#IMLearningFX

[Alex Buraks @alex_buraks]

Leaked Yandex ranking factors analysis part 2, let's go.

[🧵THREAD]

[JRabs @SEOJRabs]

Great thread and very interesting insights!
#IMLearningFX

[Alex Buraks @alex_buraks]

You probably heard about Yandex, it’s the 4th biggest search engine by market share worldwide. Yesterday proprietary source code of Yandex was leaked.

The most interesting part for SEO community is: the list of all 1922 ranking factors used in the search algorithm

[🧵THREAD]

[JRabs @SEOJRabs]

Very sad that this typo did not pan out for me @googledocs

[JRabs @SEOJRabs]

“If you’re looking to solve a specific pain point facing your company or industry, you don’t
want to read something general...”
#IMLearningFX https://t.co/IVNL6fLx6o

[JRabs @SEOJRabs]

🤔 I agree you shouldn't try to just try to increase general conversion rate... Yes, you should probably have a strategy focused on maximizing revenue 🤔🤷🏼‍♀️
#IMLearningFX [maybe] https://t.co/8n3ANmdar9

[JRabs @SEOJRabs]

I'm not mad, I'm disappointed.
#IMLearningFX
https://t.co/pogoX8mDmf

[JRabs @SEOJRabs]

"From a creative standpoint, you can run the same, if not similar, ads across all three platforms. Each carries its own unique set of targeting, which separates them in their ability to drive quality user volume."
#IMLearningFX
https://t.co/fjGBaywceD