SMACK! MEDIA

Founder, SMACK! Media - brand building, public relation(ship)s & social media services, with a pinpoint focus on sports, health and fitness. Mother of 2.

[SMACK! MEDIA @SMACKELI]

Need some summer motivation?

@cellev8 has teamed up with wellness brands, trainer @shack_fit, and nutritionist Emma Belanger for the Summer Shred Challenge—a community-focused program built around fitness, nutrition, accountability, & healthier habits. https://t.co/WzGwKHQkVT

[SMACK! MEDIA @SMACKELI]

@drgurner @Michael_Easter This podcast was excellent!

[SMACK! MEDIA @SMACKELI]

Welcome Oobli to the SMACK! Media family 👏

#Oobli is rethinking sweetness through sweet proteins with less sugar and great taste.

We love partnering with brands challenging convention and building what’s next in food, wellness, and innovation. Excited for what’s ahead.

[SMACK! MEDIA @SMACKELI]

Women may “win” longevity on paper, but healthspan is the real conversation.

Muscle, cognition, cardiovascular health, and independence matter. We appreciate how Dr. Stacy Sims continues making women’s health science more accessible and actionable. https://t.co/5z8DJdyVok

[SMACK! MEDIA @SMACKELI]

Women’s sports are proving they’re bigger than the game itself.

This piece from @nytimes on @TheSportsBraPDX shows how women’s sports are building loyal communities and new opportunities across media, hospitality, sponsorships, and fan experiences. https://t.co/ZrMBUSlREU

[SMACK! MEDIA @SMACKELI]

Memorial Day is almost here ☀️

Fresh berries, pesto, mozzarella, arugula, and pasta tossed into the perfect easy crowd side dish.

We love seeing creators like @RecipeRunner make entertaining feel simple, fresh, and approachable.
https://t.co/13hZmFpWxh

[SMACK! MEDIA @SMACKELI]

Women’s sports are no longer “emerging.” They’re one of the biggest opportunities in media, marketing & brand growth.

@Deloitte projects the women’s sports market will surpass $3B by 2026 through rising investment, sponsorships & fan engagement. @wsj_com https://t.co/q3hGkwwHKW

[SMACK! MEDIA @SMACKELI]

Mother’s Day gift idea: flowers are nice… but moms also deserve relief 😅

Our founder created Anything Brands for life’s itchy, chafey, uncomfortable moments — because motherhood comes with all kinds of surprises 😂

Happy Mother’s Day weekend💛https://t.co/XpH8d5wa7k

[SMACK! MEDIA @SMACKELI]

Bone health isn’t flashy—but it matters.

For women, pregnancy & menopause can impact bone density over time. The good news? Strength training & weight-bearing movement help rebuild & strengthen bone. Inspired by @WomensHealthMag + @dogpound. https://t.co/s7lYWFz5Cl

[SMACK! MEDIA @SMACKELI]

Love seeing brands evolve thoughtfully.

@SieteFoods new gluten-free sourdough-style tortillas bring that soft, pillowy texture with a subtle tang—perfect for tacos, quesadillas, or whatever’s on the table.

Adding these to your next grocery run? 👇

[SMACK! MEDIA @SMACKELI]

Our founder’s latest in @Entrepreneur breaks down a reading list shaping how we think about performance, health, and alignment ⚡️ Which one are you starting with? https://t.co/rf1hrQGDbl

[SMACK! MEDIA @SMACKELI]

Welcome @cellev8 to the SMACK! family. Excited to lead their marketing.

SOD is a powerful antioxidant we produce less of w/ age. Cellev8 helps replenish it at the cellular level.

#NSFcertified. Trusted by 60+ pro teams. And yes, the gummies taste great. https://t.co/li05oMg6qZ

[SMACK! MEDIA @SMACKELI]

@drgurner Definitely a @MtCarlson99 trademark.

[SMACK! MEDIA @SMACKELI]

Margs + a long overdue catch up = the best kind of night

Steph Schappert, our Director of Digital Media for 4.5 years, helped shape so much of SMACK! Media across @FitVineWine, @SHEEX, @Reebok, @EatNuttZo, @SafeCatch, @gocrossover + more.

All while training for Olympic Trials.

[SMACK! MEDIA @SMACKELI]

No bull. They just raised the bar on dairy.

New creamy dressings from @PrimalKitchenCo made with grass-fed dairy are here.

Tzatziki 🥒
Creamy Romano 🧀
Buttermilk Ranch 🥛

No seed oils. Real ingredients. Still delivering on flavor. @WholeFoods

[SMACK! MEDIA @SMACKELI]

Elevated but easy! This sundried tomato salmon skillet is rich, creamy (no dairy), and ready in 30 minutes with our go-to @PrimalKitchenCo sauces.

Serve it with orzo, quinoa, rice, or crusty bread. Weeknight win ✔️ https://t.co/jbxUxbFryq

[SMACK! MEDIA @SMACKELI]

A few days at Natural Products #ExpoWest reminded Eli + team why they've spent years building brands in health and wellness.

The innovation is exciting.

But the real magic is the people behind the products.

[SMACK! MEDIA @SMACKELI]

Scottsdale weekends with Eli.

Sun on your face. A climb that makes you breathe deeper. Laptop in tow because ideas don’t clock out.

She builds. She resets.
Wellness isn’t a trend. It’s stamina.
Clarity. Strength. Joy in the middle of the climb.

What’s your reset? 👇

[SMACK! MEDIA @SMACKELI]

@Simone_Biles stepping into a global wellness role with @MO_HOTELS signals a shift. Performance is no longer just medals. It’s recovery, mental health, longevity.

Leadership like this moves culture forward. https://t.co/WLZ1DI36DS

[SMACK! MEDIA @SMACKELI]

Wellness used to feel like a reset. Now it can feel like a second job.

In @Entrepreneur, Eli shares why chasing every trend can add anxiety instead of energy and how real performance comes from clarity and habits that actually fit your life. https://t.co/6317i1rOra