Emotional Impact fuels footballs (Soccer ⚽ ) growth in the US, it beats even the most American sports in this metric. Reach doesn't tell you the real connection in between a given moment in the game and the fan. That is why measuring the Emotional Impact…https://t.co/uDLwCKSHou
Netflix's Queen Cleopatra received underwhelming ratings on platforms like IMDB over the last weeks. Mediaprobe was curious how Emotional Impact predicts viewers' opinions about a show and the likelihood of binge-watching and recommending it.
Emotional I…https://t.co/rGa4OnwyOL
Football (Soccer) is making people feel. Mediaprobe has looked at the Emotional Impact of major sport finals over the past weeks and months and the UEFA Champions League still rules emotionally, even in the US. It will be interesting how the Women's Socce…https://t.co/pmVjLurJXi
MindProber benchmarked 1000s of hours of content using our Emotional Impact Score (EIS), a true measure of audience engagement and attention.
Check out our current EIS Scoreboard and see how broadcasts stack up.
#mindprober#EIS#audienceinsights#medi…https://t.co/eBkKmi0rWk
VAB insightful as always: But to act upon the emotional impact of content, you first need to measure and optimise it. The result will be "increased brand attention, loyalty and likelihood to purchase."
To learn more, download the latest VAB report and ge…https://t.co/TNYpfFUWIM
Thanks SportsPro Media and BlackBook Motorsport for some great days of networking and discussions. Met a lot of colleagues, hopefully future partners and an inspiration from 1953 for the weekend... #networking#media#inspiration#emotionalimpact MindProb…https://t.co/Slx3aNncGf
Today focus on Motorsport. Please get in touch if you are at the BlackBook Motorsport Forum. The MindProber media measurement is key for leading Motorsport organisations to optimise production, fan engagement, grow audiences and sponsor revenue. Just DM m…https://t.co/ba8KlmYt3H
Day 2 at the SportsPro LIVE in London with MindProber. 📍
DM me and we can chat about the value to understand the emotional impact your content has on fans. We know if they feel your message!
#SPLive23#SportsBiz#sportsindustry#mediameasurement#atten…https://t.co/p4rDAMCpD4
Formula E Unplugged, our new documentary series looking at the FULL story of Season 7 will be released next week!
🗓 Monday 22 November
🎬 All 15 episodes available to watch
📍 Formula E YouTube + Facebook channels
#ChangeAccelerated