Samuel Chu

i just like building stuff

[Samuel Chu @SamuelChuu]

@maxzrco Hey! down to connect.

[Samuel Chu @SamuelChuu]

A little over a month ago, I started building a UGC engine for my app Imposter AI

Month 1: → 79.8M+ views from UGC creator accounts → #20 in Family on the App Store → 200,000+ new downloads

Our playbook: Find a format that already gets attention → prove it works → give creators a repeatable system → track what hits → scale the winners

The product shouldn’t interrupt the content. It should be part of why the content is entertaining. When you get that right, creators stop feeling like advertisers and start becoming distribution channels built around the product. 79.8M+ views in month one. This was our first go at trying to build a UGC engine. Still early.

[Samuel Chu @SamuelChuu]

@tomiarakaki @mysiteai congrats tomi!

[Samuel Chu @SamuelChuu]

If your app is not localized for other countries, you’re missing out.

[Samuel Chu @SamuelChuu]

What is the highest leverage skill for a founder?

-Coding?
-Content Creation?
-Data Analytics?

I say talent acquisition.

This is Tomi, we found him and helped him cultivate his content and he's now generated us over 300 million views from all platforms.

[Samuel Chu @SamuelChuu]

In December 2025, three of us started building our first app.

None of us had experience scaling an app company. We had to figure out everything ourselves: product, development, distribution, monetization, content, and eventually how to build a UGC engine around the product.

Eight months later, Imposter AI has:

• Reached #18 on the App Store Family Chart
• Generated $200K+ in total revenue
• Reached 1M+ total customers
• Been built and scaled completely bootstrapped

The part we are most proud of is that this was our first app ever.

We didn’t start with a huge team, outside funding, or a playbook. We started as three people trying things, learning quickly, and figuring out what actually moved the needle.

Imposter AI became the foundation for what we are building at TappedIn Apps.

Now the goal is to take everything we learned from building and scaling our first app and apply that playbook across an entire portfolio of consumer apps.

Not a bad start for three people who had no idea what they were doing eight months ago.

[Samuel Chu @SamuelChuu]

This has gotta be called goatmaxxing lol

Met @benaratame and @quiethandfilms in the same day.

[Samuel Chu @SamuelChuu]

@TheRoaringKitty save us

[Samuel Chu @SamuelChuu]

@2K if 2k18 is gonna be like this I ain't buying it.

[Samuel Chu @SamuelChuu]

@2K I didn't do anything and I got banned the first day playing 2k MyPark 2k is an amazing game
#fix2k