Guapdad 4000 speaks on the Revenge of the Dreamers 3 sessions, saying they were extremely competitive:
“This sht was brutal…Everybody was humbled…All of the songs had 30 other mfs on them [that got taken off]…
You had to be the best of the best. You had to believe that you were, and you had to perform that way, or you wouldn’t make the song…
Is you one of them ones? Kendrick and Drake had to do it. Cole had to do it. Wale had to do it. They had to separate themselves from that whole other pack”
Via Christian Baltazar / It Can’t Be That Bad podcast
There was a time where people would get signed based off of their talent before there was a fanbase … and the team + label would develop the artist and build the fanbase from the start.
A&R used to actually mean something
Longtime P&P contributor Jon Tanners (who some of you might remember from his “5 On It” column) is back with some thoughts on gatekeepers, tastemakers, and the increasingly compromised algorithms shaping what music breaks through.
If algorithms can be manipulated by the right budgets and marketing tactics, what does that mean for the idea of democratized music discovery? Was it ever really democratized at all?
Tanners makes the case that gatekeepers may still be a necessary part of the ecosystem, whether we like it or not.
https://t.co/Ky7I3zytFK
So artists want A&Rs to find them early AND offer multimillion dollar advances while they're doing 10k streams a week? Am I understanding that correctly? 😭😂
“Music Industry” and “Music Business” aren’t synonyms.
For anyone trying to monetize their art:
The industry (labels, publishers, DSPs) is optional. The business (royalties, registrations, split sheets, metadata, admin) is not.
ADHD people screenshotting and bookmarking everything because they're afraid of losing ideas, only to never look at them again because the archive is now its own overwhelming problem.
Some of the larger music management firms are taking on label services, supplementing or, in some cases, replacing the work of traditional label and distribution partners. I'm a proponent of the management-service model. Less friction, better alignment, quicker reaction time.
Musicians are no longer just crossing into film, they’re becoming essential for the industry.
For some, the transition still feels surreal. “I used to be a scammer,” says Bay Area rapper Guapdad 4000. #RollingStoneFutureOfMusic
Read: https://t.co/hSkRXueCom