SamyRoad Agency

Leading Influencer and Content Marketing End to End Solution in Europe and Latin America

[SamyRoad Agency @SamyRoads]

Why? Because high audience engagement translates into increased brand recognition, loyalty, and conversions!

🚀 Check out our latest blogposts for more insights on how to boost your marketing campaigns – don't miss out: https://t.co/0LpaRJMM1U

#InfluencerMarketing #campaigns #brands #tips #audience #engagement #insights

[SamyRoad Agency @SamyRoads]

Do you know what is the importance of creativity within the influencer?

María González-Úbeda González de Castejón - Head of Brands & Campaign Strategy at SamyRoad, explains in our last article how creativity is an important ingredient and manages to add value to the audience .

[SamyRoad Agency @SamyRoads]

#Socialnetworks have become a space of constant noise, resulting in consumer attention spans no longer than 8 seconds

A space in which a user receives an average of 5,000 impacts per day, but which at the same time plays a crucial role in their purchasing decisions.

[SamyRoad Agency @SamyRoads]

👗 Even the biggest luxury brands can step up their game with the right choice of ambassadors and representatives, as in the case of Dior with BTS member Park Jimin.

🤯 Did you know that Dior became the biggest winner in the market in less than a week?

[SamyRoad Agency @SamyRoads]

Acaba de salir el ranking de mejores actores y agencias en el área de influencer marketing a nivel nacional de ElPublicista y desde SamyRoad estamos felices de comunicar que nos encontramos en el puesto Nº4. No podemos sentirnos más orgullosxs de ello!

[SamyRoad Agency @SamyRoads]

Let us know your favourites ones 👀👇🏻

#influencermarketing #activism #socialmedia

[SamyRoad Agency @SamyRoads]

☝🏻️In this advertising world there is space for everyone, but activism and influencers are getting closer than ever.

[SamyRoad Agency @SamyRoads]

We leave you the full article with some of the influencers who matches their activism with their social media work 😁

[SamyRoad Agency @SamyRoads]

When choosing between one or the other, brands should consider their marketing objectives and the type of audience they are targeting. 🎯 👥

[SamyRoad Agency @SamyRoads]

Did you know that influencers and content creators are not the same? 🤔

[SamyRoad Agency @SamyRoads]

On the other hand, content creators focus on creating quality and original content for their audience.

[SamyRoad Agency @SamyRoads]

Te dejamos el artículo completo para que puedas comprobarlo
#kpis #percepcióndemarca #sociallistening
#campaign

[SamyRoad Agency @SamyRoads]

Recuerda que medir el impacto de una campaña no solo implica revisar los KPIs, sino también analizar los datos y la percepción de los usuarios.

[SamyRoad Agency @SamyRoads]

¿Estás midiendo adecuadamente el impacto de tus campañas?🤔

[SamyRoad Agency @SamyRoads]

At SamyRoad, we use ShineBuzz AI, our proprietary technology that allows us to identify the perfect combination among over 120 million key opinion leaders (KOLs) to create successful social media campaigns.

[SamyRoad Agency @SamyRoads]

In influencer marketing, identifying the target audience serves as a compass that guides brands to success. We can establish meaningful connections between brands and influencers through data analysis, achieving remarkable results. 📊

[SamyRoad Agency @SamyRoads]

SAMSUNG Flip/Fold Campaign 📱

For the FLIP / FOLD campaign challenge, we hired people from the Colombian fashion industry to:
1. Raise awareness about the folding devices in the market
2. Increase market share within premium tech consumers.