Sanjeev Singhai

Founder - A Startup Founder, Salesman, TV Ad maker and Mentor.

[AWCS @AeroAwcs]

An open letter from @IndiGo6E pilots to people of India.

[Sanjeev Singhai @SanjeevRC]

The intent isn’t to dismiss small screens — they have their place. The issue is when 32” setups are priced or pitched like large-format #DOOH. Visibility and dwell time just don’t scale the same way, and that gap hurts both #advertisers and the credibility of the medium.

[Sanjeev Singhai @SanjeevRC]

No security check required. Kitten ready to board the flight near gate at @aaibplairport @flytoBhopal

#Traveller #InternationalTraveller #ReadyToFly #FlyIndigo #BhopalAirport

[Sanjeev Singhai @SanjeevRC]

💭 Until transparency becomes the industry’s default setting, OOH will never unlock its full potential.

What do you think—are marketers settling for “business as usual,” or is the industry ready for a shake-up?

#OOH #DOOH #Advertising #MediaTransparency #Marketing

[Sanjeev Singhai @SanjeevRC]

🟠 Who really wins in OOH today?

Ask any brand manager, media planner, or real estate owner, and you’ll hear the same frustration:
❌ Lack of transparency
❌ Unclear ROI
❌ “Leakages” in the value chain

#OOH #DOOH #Advertising #MediaTransparency

[Sanjeev Singhai @SanjeevRC]

Imagine what OOH could achieve if:
✔ Every rupee spent was traceable
✔ Every partner saw their fair share in real time
✔ Deals were based on performance, not relationships

#OOH #DOOH #Advertising #MediaTransparency #Marketing

[Sanjeev Singhai @SanjeevRC]

What do you think—does the industry resist change, or is it simply too comfortable?

#OOH #DOOH #Advertising #MediaPlanning #Marketing

[Sanjeev Singhai @SanjeevRC]

🔴 Why is OOH still stuck in the 1990s?
Every other medium has moved on:
📺 TV is measured.
📱 Digital is hyper-targeted.
📊 Print is audited.

And yet, in 2025, Out-of-Home planning in India still relies on:
✔ Gut feel
✔ Visibility assumptions
✔ Manual negotiations

[Sanjeev Singhai @SanjeevRC]

Marketers talk about “data-led planning” all day long… but when it comes to OOH, suddenly, the rules don’t apply.

💭 Is this acceptable in today’s world where every rupee is scrutinised for ROI?

I believe OOH deserves better.

[Sanjeev Singhai @SanjeevRC]

💇‍♀️💆‍♂️ Digital adoption in salons and spas isn’t just about using software. It’s about survival.

Consumer behaviour has shifted dramatically:
📱 Customers now expect instant booking.
⭐ Reviews and ratings drive trust.
🎯 Visibility online often determines who gets chosen.

[Sanjeev Singhai @SanjeevRC]

@mikefutia BANANA

[Sanjeev Singhai @SanjeevRC]

Raja Bhoj Airport Bhopal issues a parking slip today at 5:32 which has date of 22 July time 7:04 PM.
#parkingscam #bhopal #Airport #airportparking #scam

[Sanjeev Singhai @SanjeevRC]

Cleanest city title is biggest lie and joke. Don’t know whom we are trying to fool. Filth and garbage can be found anywhere in #indore and #bhopal.
#SwachhBharatMission #SwachhBharatAbhiyan

[Sanjeev Singhai @SanjeevRC]

New health warning for samosa & jalebi?! How are we supposed to breakfast and live now? This is a national emergency. 🚨
> #SamosaCrisis #JalebiDrama #IndianBreakfast > #NoSamosaNoLife #JalebiBlues #FoodieCrisis #DesiProblems > #SamosaLove #JalebiForever #IndianFood #CrisisMode

[Sanjeev Singhai @SanjeevRC]

One of the best book in Hindi to bust prevailing myths of religion. So if you have a logical brain, must read it. #Topread #book #askquestions. ⁦@gauharraza9⁩

[Sanjeev Singhai @SanjeevRC]

Have you )@starlink guys started booking connection in India. Just saw an ad on Instagram. Is it fake?

https://t.co/P4eS2kbHwi

[Sanjeev Singhai @SanjeevRC]

उधार पर चलती सरकार.
Borrowings up by 5.7%
#budget2025

[Sanjeev Singhai @SanjeevRC]

💆 Looking for a salon & spa SaaS solution? Wellnessta offers free SMS, WhatsApp, and email notifications for walk-in appointments, setting it apart as a top choice in the industry! 💅 Subscribe now for just Rs. 799 + GST to streamline ur business operations. #SalonSoftware #Spa

[Sanjeev Singhai @SanjeevRC]

@Parul_Gautam7 GlobalGPT @GlbGPT sucks. Their service is always crowded and doesn't generate videos on Pro version.