Happy to offer ScoopWhoop’s 150m + reach to advertisers like Bajaj and Parle-G for ₹1 (coz nothing should be free). Drop in the ocean but still worth what it’s worth. #dontfundhate
A case study in doing purpose right - #Gillette supported Barbers during the lockdown in the way they needed the most. @ScoopWhoop told the story in its own voice. Trust your brand’s story + trust the creators voice = effective and well loved content
A true strength of an influencer platform is how well its community responds to branded content. Views can be bought, but real metrics such as engagement, comment relevance and video completion rate cannot 💪